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Starting A Home Business: Step 9Free-Reprint Article Written by: Ken Leonard Jr See Terms of Reprint Below.We have moved our TERMS OF REPRINT to the end of the article. Be certain to read our TERMS OF REPRINT and honor our TERMS OF REPRINT when you use this article. Thank you. This article has been distributed by: Article-Distribution.com Helpful Link: The Digital Millennium Copyright Act - Overview www.gseis.ucla.edu/iclp/dmca1.htm ---------------------------------------------------------------------
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Written By: Ken Leonard Jr Copyright: 2005 Contact Email: ken@kenleonardjr.com Article URL: thePhantomWriters.com/free_content/d/l/home-business-step-nine.shtml For more free-reprint articles by this Author, please visit: www.kenleonardjr.com/aindex.html --------------------------------------------------------------------- Starting A Home Business: Step 9 Copyright © 2005 Ken Leonard Jr KLJ Online kenleonardjr.com/ Have you decided to publish a weekly newsletter to keep in touch with your prospects? Today you will learn how often to send out mailings to your list and how to manage your list. You will also learn how to get people to sign up for your newsletter, especially if you are in a crowded market niche. (If you missed the first 8 steps, you can catch up here) kenleonardjr.com/step1 Almost anyone can put together a weekly ezine. But only those that take the time to learn how to properly manage their list get to publish without all of the potential headaches. So how do you get people to sign up for your list when there are already many ezines trying to get noticed by your target market? Offer your web site visitor an original added incentive to join your list. Remember that your prospect is faced with giving their personal contact information to someone that they do not know. Create an original series or report that addresses a problem that your target market is faced with and gives them a solution. Here's an example of this in action: KenLeonardJr.com . Don't make the mistake of offering your potential reader some overexposed ebook that won't be useful to them. If you are giving away a freebie that your visitor has seen a hundred times already, they will not think it is worth giving up their contact info for it. That's the bottom line. Once your web site visitor has signed up to get your ezine, how often do you send messages to them? Sending them way too much email (like everyday) can make them see you as a nuisance. Send your messages too infrequently (like once in 6 months) and you chance that they will forget who you are. Avoid both of these situations with consistent contact that is useful and not a bother to your reader. There is nothing wrong with sending messages to a prospect once every three days at the beginning, if you limit this more frequent contact to six or seven issues. Then increase the time between your mailings so you are publishing weekly, bimonthly or monthly after that. Managing your list can become a chore as it grows larger. You will need to make sure that unsubscribe requests are being honored in a timely manner. Clean your list of all canceled subscriptions on a regular basis, too. And you will have to manage your undeliverable contacts, commonly known as bounces. This can be quite a job if you have a large list that gets a regular stream of new sign ups. Rather than performing list maintenance manually, you should find a list management system that will do most of it for you. An easy to use automated tool that I use for my house lists can be found here: arp.kljonline.com Do yourself a favor and run your ezine the right way from the beginning. Sure, you will make some mistakes. But following the advice in this tutorial can keep your mistakes to a minimum and make your life a lot easier. It's a simple choice... Do you want to deal with a lot of headaches on a regular basis or just the occasional small problem.
--- END ARTICLE --- ..................................... TERMS OF REPRINT - Publication Rules (Last Updated: April 7, 2005) Our TERMS OF REPRINT are fully enforcable under the terms of: The Digital Millennium Copyright Act thomas.loc.gov/cgi-bin/query/z?c105:H.R.2281.ENR: ..................................... *** Digital Reprint Rights *** * If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). * Links must remain in the form that we published them. Clean links must point to the Author's links without redirects having been inserted into the copy. * You are not allowed to Change or Delete any Words or Links in the Article or Resource Box. Paragraph breaks must be retained where the author has placed them. * Email Distribution of this article Must be done through Opt-in Email Only. No Unsolicited Commercial Email. * You Are Allowed to format the layout of the article for proper display of the article in your website or in your ezine, so long as the words, links and paragraph breaks are not changed or deleted. *** Author Notification *** We ask that you notify the author of publication of his or her work. Ken Leonard Jr can be reached at: ken@kenleonardjr.com *** Print Publication Reprint Rights *** If you desire to publish this article in a PRINT publication, you must contact the author directly for Print Permission at: ken@kenleonardjr.com ..................................... If you need help converting this text article for proper hyperlinked placement in your webpage, please use this free tool: thephantomwriters.com/link-builder.pl ===================================================================== ABOUT THIS ARTICLE SUBMISSION thePhantomWriters.com is a paid article distribution service. thePhantomWriters.com and Article-Distribution.com are owned and operated by Bill Platt of Enid, Oklahoma USA. The content of this article is solely the property and opinion of its author, Ken Leonard Jr kenleonardjr.com/
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