3 Steps To Create Better Website Graphics!
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Title: 3 Steps To Create Better Website Graphics!
Word Count: 572
Author: Andrew Eaton
Email: a.eaton@ntlworld.com
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3 Steps To Create Better Website Graphics!
Copyright 2005 Andrew Eaton
Does having an ebook cover or mini-site header graphic on
your website increase your sales or does it hurt your
business in through long run.
Having been in the graphic design business for over 2 years
now, here are a few things that I’ve learned that it all
comes down to; professional images. Do your graphics look
good enough? Do they have the right designs?
What do I mean?
Well let’s say that your websites sells an audio product -
cd about a recent interview you did, Now lets assume you
have some great website-designs but what would happen if
you had an ebook cover on your website, well you would
probably get a few sales, but it wouldn’t sell great.
Now lets see what would happen if you had an image of a cd
with a cd case. How much better would your sales increase,
well first thing would be that your customers would see the
cd product and know instantly that the website sells an
audio product, there are hundreds & thousands who are
actively seeking audio products. Your sales would increase
just by showing the graphics of an audio cd.
Now by all means I wouldn’t recommend going out and
creating an audio cd, unless you have people actively
seeking your target market and you can write a decent sales
letter.
If you take all of the popular and hot selling products
online & offline what do they all have in common?
You guessed it - website graphics, which consist of;
-header panel
-ebook cover
-order button
-background image
-footer image
Just by having any of the above graphics on your website,
you can dramatically increase your Website sales, People
have reported that their sales have increased by as much as
443% (the above example is for a customer I did some
graphics for)
Now by all means I wouldn’t recommend creating your own
graphics, if you’ve never done it before, I would recommend
hiring someone to do them for you; there are hundreds of
highly designed people who could do them at a reasonable
price.
Now if you’re looking to save some money creating website
graphics, then by all means go ahead, there are lots of
software which will help you to do the job right.
Here are just a few;
Adobe Photoshop 5 or above so that you can use the action
scripts
Action scripts - ebook/cd/ezine/spiral/membership card
covers
Royalty free stock images - from as little as $1.00 per
image
Special ecover software - software which creates graphics
without Photoshop
Here are 3 steps to create great graphics.
Step 1 -
Open Photoshop and select the action script you want.
Then open the images you are going to add to the graphics,
if you don’t have any try istockphotos.com.
Step 2 –
Enter your text on the template which the action script
created.
Rearrange the text and images to where they look good on
the graphics.
Choose the colours which will make everything stand out and
look very professional.
Step 3 –
Once everything is looking good, simply save the image for
the web and you’re done!
The above 3 steps are exactly all you need to do, but if
your not familiar with them then you will need to find
tutorials for them, and maybe do a little bit of research
for them on your favourite search engine.
About the Author:
Andy Eaton is one of the most sought after graphic
designers on the web, not only does he create quality
graphics, but he also teaches you how to create quality
graphics; check out his latest graphic project designed
especially for creating professional mini-site header
graphics. get 13 header graphics for free when you visit
www.amazingheadertemplates.com/go.php?t=31
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