Secrets of Creating Instant Rapport with Anyone, Part 2 -- The Magic of VAK
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Title: Secrets of Creating Instant Rapport with Anyone, Part 2 -- The Magic of VAK
Word Count: 624
Author: Danek Kaus
Email: dskaus@sbcglobal.net
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Secrets of Creating Instant Rapport with Anyone, Part 2 -- The Magic of VAK
Copyright 2005 Danek Kaus
By David R. Barron and Danek S. Kaus
In Part 1, we looked at ways to mirror and match the
actions of other people. This time, we will examine sense
modalities and show how you can use them to create Instant
Rapport.
Most of us are blessed with five senses, which we use to
receive information from the world around us. Neuro
Linguistic Programming (NLP), among other things, studies
the relationship between language and brain function.
NLP has determined that some people are primarily visually
oriented (V). Others are more auditory (A). And some are
more in touch with their physical feelings and emotions, or
what is termed kinesthetic (K). From this, we get the term
VAK.
USING VAK
You can tell which sensory mode someone prefers to use by
listening the words they say.
Visuals think in pictures and the language they use
reflects that. They might say, “I see what you mean,”” I
get the picture” or “That looks good to me.” In a sales
presentation, a Visual prospect might say,” Show me what
you’ve got.”
An Auditory might say, “That sounds good,” “I hear what
you’re saying” or “That rings true.” During a staff
meeting, an Auditory might say,” “Let me hear your idea.”
A Kinesthetic will “Want to get a handle on something,”
“Try it on for size” or “Have a gut feeling.” If your are
making a proposal to a Kinesthetic, he or she might say,
“Lay it on me.”
The key then, to creating Instant Rapport with each of
these types is to use language that they can understand and
relate to. To do otherwise would be like going to Germany
and refusing to speak German, even though you know the
language.
If you say to an Auditory, “Do you see what I mean?” they
won’t. But if you ask, “Do you hear what I’m saying?” they
probably will. Not only that, they’re more likely to agree
with you because you are speaking their language.
And when you speak their language, you create rapport.
VAK IN BUSINESS AND SALES.
In a sales situation, or any other time that you are
trying to convince someone to do something, present your
pitch or idea in a way that is most compatible with the way
someone’s brain works.
Visual people want to see pictures of the product or, if
possible, the product itself. They find graphs and charts
more convincing than the words you say.
An Auditory will prefer to hear what you have to say and
will note how you say it. Do you speak with an air of
confidence and authority, or does your voice betray
uncertainty, fear or deception?
A Kinesthetic will want to touch the product or hold the
brochure or chart. Let them do this. If you need to point
out something on the product or brochure, don’t take it
away from them. Have a second one for yourself.
When using VAK, keep in mind that almost nobody uses any
one sense modality to the exclusion of others. There is
usually a mix. Also, the primary modality may change,
depending on the situation. So always listen for the
verbal cues to determine which sensory mode is dominant at
the moment and adjust your language accordingly.
Even so, there is usually one sense in particular that
someone prefers to the others. Once you discover what it
is, and use that knowledge wisely, you have one more key to
Instant Rapport.
And once you have rapport, getting what you want becomes
that much easier.
Adapted from the new book “Power Persuasion:” Using
Hypnotic Influence to Win in Life, Love and Business,” by
David R. Barron and Danek S. Kaus
Copyright 2005
About the Author:
David R. Barron and Danek S. Kaus are the authors of the
new book “Power Persuasion:” Using Hypnotic Influence to
Win in Life, Love and Business.” To learn more visit
www.power-persuasion.com/book
Want more tips for winning in life, love and business?
Visit winnersedge.blogspot.com
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