Podcasting Trend
You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to tera@powerfulpromoter.com.
Title: Podcasting Trend
Word Count: 595
Author: Matt Bacak
Email: tera@powerfulpromoter.com
Article URL: www.submityourarticle.com/articles/easypublish.php?art_id=1624
The article is preformatted to 60CPL.
Podcasting Trend
Copyright 2005 The Powerful Promoter
Podcasting has all the ingredients to become a major
technology trend. Podcasting has started with little
fanfare but has the potential to become a giant wave due to
a number of factors going for it. The word Podcast might
have been roughly derived from iPod and broadcast (it sure
sounds like that to me so dont hit me if I am wrong! ).
The process works pretty much like radio except that the
broadcast is done via mobile devices and the power of
content delivery via the internet. This new form of
broadcasting of information opens up tremendous
opportunities for dispersion of information, entertainment
and news.
Podcasting is a fairly new technology and people are
building up refined applications to use this medium
effectively. Advantages of Podcasting are making the
proposition attractive enough for major companies to
consider it a serious communication mode. RSS 2.0 is the
chosen form for podcasts and newer versions of this feed
system are expected soon.
Inherent advantages of podcasts are:
No need to invest in a new piece of hardware: Podcasts are
easily available to all users of iPod and similar mobile
.The sheer size of the iPod cult if I can call it that, is
increasing at a scorching pace. All a user needs to do is
choose the subscriptions which he or she would like to
subscribe to and download the programmes.
New lease of live to radio programmes: Radio programmes
have been revived by the new generation of podcasters. A
number of old radio programmes which have had a mass
following in their hey days are now being evaluated to be
cast via podcasts. A huge chunk of high quality content
becomes available thanks to this revival.
Can advertisers be far away? Advertisers have the ability
to identify new advertising opportunities at the slightest
whiff and Podcasting forums are already working hard to get
the advertising industry hand in glove with the Podcasting
community. Influx of advertising dollars will lend more
credibility to Podcasting and this medium will be taken
more seriously as well.
On demand broadcast: Podcasters and listeners rule this
medium by offering a high level on-demand listening. You
can use this service at the time when you want to, pretty
much like video on demand but has greater success due to
the low demand of bandwidth. This is probably one of the
biggest advantage of Podcasting and might be the core
reason for it to success phenomenally.
Your own Podcast studio and very little investment: So who
are podcasters? A podcaster can be anyone who has access to
the internet, a decent computer and some software
knowledge. Podcasting requires very little investment by
way of hardware and software. This advantage of Podcasting
can thus be done by almost anyone who has an interest in it
and has some content to share with the rest of the world,
Creativity is highly rewarded in the podcasters world:
Content is king and high quality creative content is
instantaneously rewarded by the Podcasting community which
can be measured by the number of subscribers. Thus it is
quite easy to gain overnight success if the content of the
broadcast is unique and exciting.
Podcasting thus has number of benefits both the for the
community within and without. A unique mass media which
does not cost a lot to distribute and develop content for.
Like all new technologies, the technology will have some
teething issues but the force promoting it should be good
enough to get the technology roaring with success in the
very near future.
About the Author:
Matt Bacak became "#1 Best Selling Author" in just a few
short hours.
Recent Entrepreneur Magazines e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight
Success Stories. Discover The Secrets To Unleash The
Powerful Promoter In You! Sign up for Matt Bacak's
Promoting Tips Ezine ($100 value) just visit his website at
www.powerfulpromoter.com or promotingtips.com
|