Are You An Internet Marketing Success Story?
Are you an Internet marketing success story? No? Do you want to
be?
If you do, you can't just focus on one aspect of Internet
marketing. What I mean is, don't just think about ad copy or
just about traffic generation. It takes an "all around"
approach to succeed.
First, and foremost, you must get your website visitors' email
addresses. Build your prospect list. Use not only a newsletter,
but also use autoresponder ecourses, ebooks and reports. All
should be given away; the only "payment" being their email
address.
Put the signup forms for these ebooks, etc. on your navigation
menu and on the content pages throughout your site. You never
know which page your visitors will be seeing when they arrive.
Make each signup page a "sales" page. Why should they want the
ebook or report? What are the benefits to them? Make it good.
Have great customer support. What? They're not customers? Well,
not yet, but they could be. Treat each subscriber and contact as
if he or she is the best customer in the world and that person
will be more likely to remain your subscriber.
Provide some way for your website visitors to provide feedback.
It could be a community blog, forum, or even just a contact
form. Just make sure there is some way that your visitors can
communicate with you. Make sure that the link to your contact
form is on every page of your website.
These days, I don't recommend adding your actual email address
to your site because of all the spam bots. They scour your site
for your email and soon your inbox will fill up with junk.
Does your website look professional? If you just have a site
full of blinking banners and ads, I don't believe you'll
succeed in the long run. You need it to look nice - not fancy -
just nice, and have valuable content for visitors. If you do,
they'll come back.
What about popups? You can use popup windows, but don't go
crazy with them. Personally, I do not stay on a site that has
more than one popup. I have been on sites where so many windows
appear that you can barely get away from the site. That is just
plain rude in my book.
A word about promotion. In my opinion, the best way to promote
your website is by writing articles. You need articles for your
newsletter and to distribute to article directories and other
publishers. This is how you get your "name" out in
cyberspace...to the people who matter...the ones looking for
good content for their own newsletters and websites.
And the most important key to success? Perseverance. Don't give
up at the first problem, or even the second. Find a mentor. Ask
questions. Do whatever you have to do...but hang in there! You
WILL have your OWN success story!
About The Author: Jude Wright is a Webmaster, Internet Marketer
and Graphic Designer. She welcomes you to her websites at:
aboutaffiliates.com, i-marketingorganizer.com,
nutritious-cooking.com and designsbyjude.com.
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