Web Coach Tip: 10 Ways To Grab Your Prospects Attention Just by Using Your Photo
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Title: Web Coach Tip: 10 Ways To Grab Your Prospects Attention Just by Using Your Photo
Word Count: 491
Author: Donna Payne
Email: dpayne38@earthlink.net
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Web Coach Tip: 10 Ways To Grab Your Prospects Attention Just by Using Your Photo
Copyright 2005 Donna Payne
I've noticed that slowly more and more professionals are
finally getting it! They realize being the most
extraordinary expert, or specialist in their field isn't
enough to bring on new business. People are more willing
to buy your product or service if they LIKE you.
How can a professional become more likeable on their
website?
One way is by marketing with their pictures. Be relaxed,
approachable, "let your hair down" and show your human
side. Some of these ideas may really be off the wall, but
the more creative you are, the better.
Here's some examples:
-One pro sent a postcard of himself riding a camel on his
vacation.
-Another posts "after-hours" pictures from her speaking
events on her blog.
-One successful pro uses business props like her laptop,
headset and cell phone while appearing to multi-task with
her hair standing straight up on end.
Here are some ideas you might try:
1. Have someone photograph you being caught "in action"
doing normal things everyone else does. Like when you're
dressed up for church or weeding the garden. Be seen doing
something your proud of like waxing your old car, bowling,
fishing, cooking or knitting.
2. Color your hair an off beat color. Red, pink, blue,
purple, green, etc. You could even make it match your web
site's colors. (having someone "photoshop" your picture can
add color and not leave you with semi-permanent results!)
3. Draw a line on your picture. Grab a sharpie and draw a
black eye or mustache on it before you scan and upload it
to your web site. It's ok to show your silly side!
4. Put on goofy glasses. You could put on spring like
glasses, oversized colorful glasses, spinning glasses, or
even black frames with masking tape across the bridge.
5. Wear outrageous clothes. You could wear a super bright
suit, a costume outfit, a weird tie or a bathing suit.
6. Make a weird facial expression. You could stick your
tongue out, pretend you're in agony, make your eyes big,
look like you're angry, etc.
7. Wear a hat. You could wear a cowboy hat, a bowl on your
head, straw hat, a sports helmet, a rain hat, etc. (a
copywriter friend of mine wore a cowboy hat and now it's
part of her branding image)
8. Paint your face. You could paint your own ideal
character or paint a typical character like a clown,
animal, plant, etc.
9. Wear a mask. You could buy one or make one out of a
paper bag. Just cut the nose, mouth and eyes out. You could
also add other facial features.
10. Use a uncommon background. You could use an outside
background, a funny wallpaper, a prop to look like you have
a cartoon body, etc.
Now it's your turn. What else can you do to your website
to be more likeable?
About the Author:
Donna Payne is the Chief Web Goddess of The Web Coach.net,
and is known as the gal to call when you’re feeling stuck
or overwhelmed by the internet. To spend more time with
Donna and experience Web technology, Development and
Marketing in the most SIMPLIFED way possible go to
thewebcoach.net
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