Explode Your Consulting Income
Here are just a few ways to increase and diversify your income
from your consulting business.
1. Sell More Services to Your Existing Clients
Instead of spending all that time and money trying to get new
business, why not try to sell more services to your existing
client base?
If you are an accounting and tax consulting firm, for example,
you likely have clients who need some assistance in their
record keeping and documentation. In addition to your year-end
tax services, could you provide monthly bookkeeping and
financial statements, accounting system setups, training in
accounting software, or other services to assist your client?
Monthly services, in addition to annually billed fees, will
help you smooth out your cashflow and minimize the seasonal
nature of your business.
2. Mass Market Your Advice by Productizing Your Services
Could you produce a folio, special report, newsletter, e-book,
book, audio cassette, video, or course? If so, you could enjoy
making money even when you're not billing for your time. While
asleep or on vacation, the sale of your information products
could be generating additional income for you.
Sell such products through direct mail, mail order, exporting,
and Internet marketing (your own website, your own affiliate
programs, eBay auctions, and so on).
As well as the passive, residual income that information
products can produce for you, they also help establish your
credentials as an expert. This, in turn, produces more
consulting opportunities for you.
3. Perform Group Consulting
Seminars, workshops, and teleclasses enable you to help many
participants in a cost-effective manner. In addition to paying
for admission, your attendees may also purchase some of your
information products or even become your regular consulting
clients.
4. Consider Additional Markets
Could you sell your consulting services to federal, state,
provincial, or municipal governments? Could you be an expert
trial witness?
If you consult with local clients, could you extend your reach
nationally or internationally by using the telephone and
Internet?
These few ideas are a starting point for you to brainstorm all
the possibilities for exploding your consulting income.
About The Author: J. Stephen Pope, President of Pope Consulting
Inc., has been helping clients to earn maximum business profits
for over twenty-five years. For more information about
consulting and other profitable Work at Home Small Business
Ideas, visit www.yenommarketinginc.com/consulting.html
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