Alleviate Your Internet Marketing Stress
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Title: Alleviate Your Internet Marketing Stress
Word Count: 375
Author: Glen Snethun
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Alleviate Your Internet Marketing Stress
Copyright 2005 Glen Snethun
Do you have a detailed plan in place to market your
home-based Internet business? How about a strategy that
will work for your budget? Do you know where to start?
If not, read on. This article is an Internet marketing
resource that you will find invaluable. It is a free
Internet marketing guide.
Five questions you need to ask yourself:
1) Who is my target customer?
2) What is my budget?
3) Where will I find my customers?
4) Why do they need my product or service?
5) How quickly do I want results?
Your budget will probably be the most significant factor in
determining your Internet marketing program.
Organic marketing is definitely the cheapest. Organic
marketing is getting people to your site to purchase
without paying for advertising. It is; however, more time
consuming and takes longer to see results. This strategy
will be discussed in more detail in my next article.
If your budget is more extensive, you can obtain results
quickly through strategies, such as Pay Per Click, which
will also be discussed at a later date.
Get your groundwork done first…whatever way you choose to
market! First, determine the customer you want to attract.
Who are they? Focusing on a certain “kind” of customer
will greatly improve your chances of exposing them to your
business. You have to know where your potential customer
is looking so you can be there too…staring them in the face.
Next, give thought to why someone would require your
service or product. That will give you clues about what
keywords they will enter and what sites they hang out on.
Then you can decide, for example, if you’d like to
advertise on those sites. You can also make your website
keyword rich.
Whoever puts forth the most effort in planning and
executing their Internet marketing campaign WINS! It’s
just that easy. The businesses that are most visible get
the most paying customers. We witness the same concept
with successful “brick and mortar” businesses who are
marketing geniuses. Why would an Internet business be any
different?
Answer the 5 questions above and join me next week as I
discuss organic marketing as an option to paid advertising.
It promises to be gooood!
About the Author:
Glen Snethun is a full-time Internet businessman: stock
trader, author and coach. Glen dedicates his time to
showing others how to create multiple streams of income
using the Internet. Get ideas from Glen at
www.glensnethun.org
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