Holiday Lull: 5 Ways to Use It to Your Advantage
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Title: Holiday Lull: 5 Ways to Use It to Your Advantage
Word Count: 496
Author: Alicia Forest
Email: alicia@clientabundance.com
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Holiday Lull: 5 Ways to Use It to Your Advantage
Copyright 2005 Alicia Forest
You may be too busy during the holiday season to notice if
your business is slowing down a bit, but in case you're
not, there are several things you can do to use this time
to your advantage as you head into the new year.
1. Review your website
Take some time to review your website and make any
necessary updates by removing old information and
freshening up the rest of your copy. If you have a photo of
yourself on your site, consider putting up a new one if
your current one is out of date. And here's a tip for
getting more people to sign up for your Pink Spoon (your
free offering): place your opt-in box in the upper
right-hand corner - it's been tested to be the most
effective; second most effective place is the upper
left-hand corner.
2. Update your Ezine or other Pink Spoon
Review your free offering and decide if it could use some
updating as well. I recently did this with my own free
ecourse "5 Keys to Wild Abundance in Your Business" and not
only am I happier with it, but I've been getting really
fantastic feedback as well.
3. Have a Holiday Sale
If you want to create some cash, consider holding a sale on
one, some or all of your products. Everyone's looking for a
break at the holidays, and there most likely are people on
your list who have thought about buying one or more of your
products or investing in your services, and a discount
might just push them to finally doing so. (Or they might do
what I do - ask my husband for it as a Christmas gift!).
4. Clean out the clutter
One of the "powers of the Universe" principles I believe in
is making space for things to come into my life. So every
few months, I get a huge urge to purge (I'm in it now,
actually). I go through my desk, filing cabinets, and
bookshelves and either toss, give away or organize it. I
also make new file folders for the clients yet to come...
and it's always fun to watch them fill up over the next few
months.
5. Plan your first offering for the new year and start
promoting it now
Decide what your first offering for the new year is going
to be and start promoting it in your ezine, or discussion
lists (when appropriate), and through your other marketing
channels. Having something already set up to look forward
to will help keep you motivated after the hub-bub of the
holidays.
And one more thing - don't foget to enjoy yourself. As
entrepreneurs, sometimes we find it hard to take a break,
but do yourself, your loved ones, and you business a favor
by taking some time away from your work and truly focusing
on the people you love and the blessings in your life.
About the Author:
Alicia M Forest, MBA, Multiple Streams Queen & Coach™, &
Founder of www.ClientAbundance.com , teaches
coaches, consultants, online entrepreneurs and solo
professionals to attract more clients, create profit-making
products and services, make more sales, and ultimately live
the life they desire and deserve.
For FREE tips on how to create abundance in your business,
visit www.ClientAbundance.com
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