Useful Tips for Practical Web Design
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Title: Useful Tips for Practical Web Design
Word Count: 765
Author: Mark Nenadic
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Useful Tips for Practical Web Design
Copyright 2006 Mark Nenadic
Though just about anybody can create a web page using some
of the software tools available in today’s marketplace –
software that will generate your web pages and their
“design” for you – there is a large difference between
practical, appealing, and functional web design, and that
which results from this marketing gimmick. And the poor
results quickly become obvious.
Occasionally, as we surf the web, we come across a site
that surely looks beautiful in one type of web browser, or
a certain screen resolution…however, that is not the case
in the way that we are surfing. Viewed in a different
resolution or the wrong type of browser, and the plain text
isn’t even clear on the page. Further to this problem,
there are many different possibilities for the operating
system being used by your web design viewer. Such pages
will never be properly seen by any viewer except the
percentage using the precise right combination of operating
system, screen resolution, and internet browser.
Assuming that such a web site is a merchant site, that is,
it is selling goods or services online, the fact that such
a small percentage of the site viewers are seeing the
website design as it is truly meant to be seen, and the
fact that only about half of the visitors are even able to
view what is being sold will only translate into terrible
losses in the potential earnings of that website. This
demonstrates the utter importance of professional website
design. It is not simply a 1-2-3 process, but is rather a
fine mixture of artistic creation and technical dexterity –
neither of which is more or less important than the other.
The following are some extremely important tips to be noted
by website designers to help with their artistic-technical
combination. Although some may be taken lightly, others
should be taken very seriously. It should be noted that
not everyone can be pleased all the time, but you can work
to make sure that most of them will benefit.
Images do enhance a website’s overall look and efficacy,
however, this is only within reason. Images should
compliment a site, not overwhelm it. Remember that the
majority of web surfers still use dial-up, so their
connections may not be as fast as yours as a web designer.
To make sure that your site doesn’t take too long to load,
your images – together – should take up no more than an
approximate 30k. Keep in mind also that each image will
create a separate HTTP request to the server, so if you
list a ton of tiny images, even though they’re less than
your allotted 30k, they will still slow down the loading of
the page.
To help users along with images – especially slow loading
images, or images that will not load due to computer
settings or internet browser – take advantage of the ALT
text attribute of the IMG tag. This will help users
enormously.
Navigation and practicality should come before art. The
website design may be the most aesthetically pleasing on
the World Wide Web, but if it is a struggle to navigate, it
will never be successful.
Make sure that all of your links are clear and obvious. If
your viewer will only see a link if he/she happens to hover
the mouse over it, the odds are that it will get missed
most of the time.
KISS – Keep It Simple, Stupid!
Use two tables or one table inside another to speed the
loading of the page. This type of web design is extremely
functional and works well for leading one segment
immediately – providing viewers with something to look at
and check out while the rest of the site loads – and then
brings up the rest of the content.
Avoid browser-specific functions at all cost. If a certain
feature of your website design is available only to one
type of browser, you’ll automatically eliminate all other
visitors who have a different browser than the one specific
to your website design.
Do not use additional popup windows. Any additional
browser windows should be done only by the choice of the
user. Don’t clutter the screen and frustrate the visitor
of your website. Furthermore, some people may not even
realize that an additional page has opened, confusing them
when the “back” button on their browser won’t bring them to
where they once were.
Remember that speed and ease – functionality – are just as
important as a visually attractive site. Make sure that
your website design follows that rule, if any.
About the Author:
Mark Nenadic
Mark is the director and face behind FifteenDegrees-North
www.15dn.com , where you will find articles and
resources to help with SEO, marketing and Web design.
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