How things change!
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Title: How things change!
Word Count: 893
Author: Richard Grady
Email: info@thetraderonline.com
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How things change!
Copyright 2006 Richard Grady
I started working online (on a part-time basis) almost 8
years ago. Amazing really as this means that I have spent
nearly half of my working life involved in some form of
Internet marketing.
I was recalling to a friend recently how I got started in
business online back in 1998 and whilst talking to him, I
was reminded of how much things have changed since those
early days.....
1. Of course, computers and the Internet in general were
considerably slower than they are today. My first proper PC
(not including Sinclair ZX81s and Spectrums!) had a 266MHz
processor and my dialup connection struggled to reach a
speed anywhere near 56k. Not only that but there was no
'unlimited Internet access' - I paid something like 4.5p a
minute to be connected to the Web and thought it was an
absolute bargain when this eventually dropped to just 1p
per minute.
2. eBay.co.uk didn't exist and all sales were conducted on
the main eBay.com website. The majority of sellers (read
95%+) were American and nearly everything you bought or
sold ended up traveling across the Atlantic.
3. Online payment systems were in their infancy and Paypal
(which is today one of the largest and best known payment
processors) didn't exist. Paypal wasn't founded until late
1998 and was originally purely for US customers. This meant
that anyone trading on online auctions usually ended up
making their payments by cheque (check) or even cash. I can
remember regularly sending dollars to sellers in the US for
something I had purchased on eBay and I received every
single one of the items bought - no one ripped me off. Oh
happy days!
4. There were next to no training products available that
covered Internet marketing and related topics. Actually,
that is probably not strictly true, there were a few but
you had to really hunt to find them and in fairness back
then, it didn't occur to me that what I was doing was
actually Internet marketing. This being the case, it was
highly unlikely that I was going to find any of the
training products on the subject (and I didn't for several
years!).
5. There was no such thing as a UK wholesale directory and
my UK-Trader's UK Wholesale Guide was almost certainly the
first UK eBook directory of its kind. So many people have
tried to jump on the bandwagon and copy this idea that eBay
now even has a specific category for 'Wholesale Lists'.
6. It was relatively easy to get your website to the top of
the search engine rankings. All you needed to do was ensure
you had a few metatags and some relevant text and you could
almost guarantee yourself a first place ranking. Ok, it
might have been a little bit harder than that but it was
certainly a lot easier than it is today.
7. Receiving Spam emails wasn't anywhere near as big a
problem as it is today. This was well before any
legislation trying to outlaw junk mail and many 'big'
Internet marketers actually sent Spam as one of their
primary methods of marketing!
8. Websites weren't pretty! As well as being slow to load,
I have this memory that every single website that existed
back in the late 1990s was ugly beyond belief. I am sure
that this is just my mind playing tricks but I am convinced
that cyperspace is a more attractive place these days :-)
9. If you wanted to start an online business, you could get
hold of just about any domain name you wanted. Maybe this
is a slight exaggeration but you certainly didn't have to
sit for 2 hours typing in different variations of the same
name just to try and find something that was available.
Saying that though, getting an AOL username was pretty
hard. Everyone seemed to start off using AOL back then but
it also seemed that half the planet were already using AOL
(how did they do that?!) hence the fact that the name you
wanted was never available.
10. If you told people that you worked on the Internet,
they immediately assumed you were some sort of porn king.
No change there then, I still get this today!
11. You didn't need virus software or a firewall - your
main risk of catching a virus was from opening an email
attachment from someone you didn't know and who does that?
Actually, quite a lot of people - back then, we didn't know
any better....
12. The dot com boom was in full flow - millions of dollars
were being pumped into crazy Internet companies which would
eventually flop and lose a fortune. Companies were
achieving unheard of 'burn rates' (the burn rate is the
rate at which a business is spending/wasting its cash
assets prior to actually making a profit) yet at the same
time, individual entrepreneurs were starting to use the
Internet to generate substantial incomes (without the need
for huge financial backing).
I could go on but I am running out of space (remember when
we had 2GB hard drives and thought we would NEVER fill them
up?!) but think about this for a moment....
The last 8 years have flown by - how will things change
online over the next 8 years and more importantly, how can
you turn these changes to your advantage?
About the Author:
Richard Grady has been helping ordinary people earn online
since 1998. He writes a free newsletter which is published
every two weeks. To subscribe (and claim your free gifts),
visit: www.thetraderonline.com/newsletter.html
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