Home Office - Designing for the Senses
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Title: Home Office - Designing for the Senses
Word Count: 701
Author: Melissa Galt
Email: janet@va4success.com
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Home Office - Designing for the Senses
Copyright 2006 Melissa Galt
Sight--Seeing Your Business Take Off
Color--Use company colors to best advantage. If you don’t
have any specifically, select a couple. Consider the
psychology of color in your selection.
Here is a summary of the psychological impact of some of
the most popular colors:
Red quickens the heartbeat, which means that one may eat
more, spend more and lose track of time in the presence of
red. Orange is the great social equalizer and represents
affordability (i.e. Home Depot). Yellow spurs memory
(legal pads), can indicate caution, is generally considered
sunny and cheerful and is great in spaces with little or no
natural light (creates the illusion of sunshine). Blue
promotes trust and a general sense of calm. Green
indicates growth and renewal and is the "color of money".
Purple often represents royalty and, depending on the time
of year, religion. It is also a favorite color of creative
types and is known to alleviate insomnia (i.e. promote
daydreaming). Brown is usually viewed as conservative and
dependable (think United Parcel Service). White indicates
independence and wealth (afford to keep it clean!). Black
can be very upscale and chic but also indicates a hands-off
atmosphere (look but don’t touch) and is best used
sparingly.
Light. Natural light is preferred and best if from two
directions. Maximize interior lighting by using
incandescent instead of fluorescent lighting. (Torchiere
lights with dimmers are cost effective.)
Art. Imagery enhances the work environment. If clients
visit your office, choose art that is appropriate to the
company image. (i.e. if a travel agency, then images of
exotic destinations, if a financial planner, then images of
Wall Street, graphs of stock trends or images of companies
on the exchange.)
Balance. Use a mix of square, hard edged shapes and soft
rounded curves. For example, if a rectangular desk is used
consider a round conference table.
Composition. Is there a visual cohesion? Do the finishes
used on the furniture look unified? Is the room arrangement
functional and effective?
Sound--Hearing the Sounds of Productivity
Banish noise. It is difficult, if not impossible, to work
effectively with noise distractions, whether it be the lawn
mower, a dog barking, kids playing or an over-cranked
stereo.
Determine your favorite background sounds. Do you prefer
music (if so, what style?), talk radio, TV, trickling water
or just quiet? Incorporate a radio or stereo system in to
the room design or perhaps a water feature, such as a
tabletop fountain.
Taste--Feasting on the Fruits of Your Labor
Quench Your Thirst. Even if it’s just a water cooler. The
idea of clean, clear fresh water in a glass (no paper cups
folks!) can quench thirst and provide a mood lift. Adding
a mini refrigerator if there is room can alleviate those
trips to the kitchen and be great for any visiting vendors
or associates deserving a quick break. Keep it well
stocked with favorite beverages. In cooler climates, a
coffee maker can be a real convenience and its own wakeup
therapy!
Maintain Munchies. Use a colorful glass bowl for sweet
treats or even a tray of fruit for a quick bite.
Using plants, especially citrus or herbs, adds a culinary
element to the office and can have an aromatherapy effect.
Taste is closely tied to smell.
Touch--Feeling Your Goals Within Reach
Add tactile elements to please your sense of touch -
leather, wood, stone, cashmere, wool, chenille, rattan,
wicker, sisal.
Mix hard slick surfaces with softer elements. Don’t forget
visual texture, such as patterns and plants. Layer and
combine for greatest effect.
Smell--Scents of Success
Aroma therapy is big business these days. Find out what
triggers your creativity and lifts your energy by
experimenting with a variety of scents, such as lavender,
pine, citrus and sandalwood. The scent doesn’t have to be
overwhelming or flowery to be effective.
Avoid negative scents like mustiness, old gym shoes, day
old Chinese takeout and such. Always maintain a neutral or
fresh scent. Scent can even be used as a signature for
your business. If you are in a home baking business,
nothing beats the heavenly smell of fresh baked cookies
(which is often a scent used to sell houses!).
About the Author:
Melissa Galt is a Lifestyle Designer and Speaker based in
Atlanta, GA. She hosts a series of blogs on design tips and
trends and produces a monthly ezine dedicated to helping
subscribers design their signature life. For the latest
teleclasses, seminars, and ebooks on designing your life
check out www.melissagalt.com .
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