For Increasing Profits, Flowers Are A Better Gamble Than Poker

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For Increasing Profits, Flowers Are A Better Gamble Than Poker

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There's an easy way for business people to increase their profits without taking a big gamble, and this sure-fire profit booster is available to everyone and in every community. Want to know what the secret is? Flowers!

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422 Words; formatted to 65 Characters per Line Distribution Date and Time: 2006-05-31 11:00:00

Written By: Wesley Berry, AAF Copyright: 2006 Contact Email: wes@wesleyberryflowers.com

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For Increasing Profits, Flowers Are A Better Gamble Than Poker Copyright © 2006 Wesley Berry, AAF Wesley Berry Flowers www.800wesleys.com

There's no doubt that it's fun to win a little money on a good poker hand, but most people would agree that it's not the best way to put some extra money in your pocket. In fact, for those of us who lack a good poker face, it's a really bad idea! However, there's an easy way for business people to increase their profits without taking a big gamble, and this sure-fire profit booster is available to everyone and in every community. Want to know what the secret is? Flowers!

Let's face it, today's business world is tough. There's a constant struggle to gain and keep a foothold in the market place, and no matter how successful a company is, there's always a certain level of stress involved. All that stress can really take a toll on your employees, their morale, and their productivity. But, a recent study conducted by a Texas A&M University research team provided some valuable information about how flowers can help improve the overall morale and productivity of any workplace-and they might even boost sales!

Among the findings of this important eight-month study of the effects of flowers in the workplace were these interesting results:

* Men and women exhibited more innovative thinking when flowers and plants were present.

* Both men and women generated more ideas, with men producing an impressive 15% more ideas.

* Women produced more creative and flexible solutions.

The study was led by Roger Ulrich, Ph.D., Behavioral Scientist, Director of the Center for Health Systems and Design, Texas A&M University in College Station, Texas. Dr. Ulrich had this to say of the research results, "Our research shows that a change as simple as adding flowers and plants can be important in the most meaningful way to businesses in the modern economy. People's productivity, in the form of innovation and creative problem solving, improved - which in certain circumstances could mean the difference between mild and great business success."

With results like these, it's clear that simply placing plants and flowers in key areas of your place of business could help you and your employees to boost productivity. And, since flowers make people happy, it's not much of a stretch to consider that your customers who come in contact with the flowers will feel more cheerful, too-which just might prompt them to purchase additional products and keep them coming back for more. So, why not put away the cards and stop practicing your poker face; put some extra money in your pocket the easy way-call your florist!

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Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. He is also the Headmaster of the Professional Florists' Institute, a floral design school located in Michigan. Visit Wesley Berry Flowers on the web at www.800wesleys.com .