How to Choose a Reputable Search Engine Optimization Content Writer
You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to articlesubmission@15dn.com.
Title: How to Choose a Reputable Search Engine Optimization Content Writer
Word Count: 708
Author: Mark Nenadic
Email: articlesubmission@15dn.com
Article URL: www.submityourarticle.com/articles/easypublish.php?art_id=6757
The article is preformatted to 60CPL.
How to Choose a Reputable Search Engine Optimization Content Writer
Copyright 2006 Mark Nenadic
Choosing the right Search Engine Optimization (SEO) content
writer can be a challenging task, because there are so many
different styles and writers from which you can select.
However, you don’t want to just select any SEO content
writer, because you need to make sure that the job is done
right. It is an art form which must be properly mastered
before it can be effective. So how do you know if your
prospective SEO content writer has mastered this skill?
There are certain things that you can look for to make sure.
For one thing, you will want to be certain that you are
happy with the SEO writing technique that the prospective
writer uses, or that s/he is willing to implement your
technique, if you have one of your own. There are almost
as many SEO writing techniques out there as there are SEO
writers, so it is important that you look into the exact
style that will be used. While some writers have a
specific keyword pattern that they use, others simply make
certain that they sprinkle the keyword throughout the
webpage, and yet others include sub-keywords as well.
Everybody has his or her own idea of what works best with
the different search engines, and while none of these have
necessarily been proven to be the best, you may wish to
find out about the results that the SEO writer may have
achieved in past projects. Some of the questions that you
may wish to ask along those lines are as follows:
• How long has the writer been writing SEO?
• How long has the writer been using the specific SEO style
that s/he feels works best?
• Has s/he ever received the highest ranking for a keyword
article written?
• Has s/he ever received second to fourth place with
keyword articles written?
• Will the writer provide samples of keyword articles
written in the past?
• Is the writer able to work with strange sounding keywords
that aren’t necessarily grammatically correct or spelled
properly?
Many web designers believe that for good SEO, the writer
must have a background or experience in the precise field
about which he or she will be writing. Surprisingly
enough, in the majority of cases, this is not true. The
reason for this is that keyword articles are generally not
written for informational purposes as much as they are
simply there for their keyword placement. Though SEO
content may contain accurate and useful information, it is
usually more general in its topics, allowing a non-expert
to write about it. The focus of these articles is writing
a general, accurate piece that uses the keyword properly.
Anything too in depth will not allow an SEO writer to
properly utilize the keyword in the correct pattern and the
right number of times.
Therefore, it is important that when you are hiring an SEO
writer, you need to understand that any information
included in the articles you’ll receive will not likely be
anything too innovative, but will rather be information
that can be easily gathered using a search engine, or
information that you have provided the writer. Keyword
article writing and standard article writing are two
different art forms.
The final factor that you should consider among SEO writers
is price. When looking at the prices offered, make sure
that you believe that the price you’re paying is fair, but
don’t undervalue the product that you’ll be receiving. If
you are expecting a superior product that will achieve the
best results in search engines and web directories, then
you will likely be paying a little bit more due to the
experience and skills that are necessary to provide such
results. Consider your SEO content an investment that will
serve your website and your business well. It will give
your site a good start at achieving high ranking on search
engines, and will continue to provide traffic for your site
into the future. Furthermore, if you find a good quality,
dependable writer, then you’ll always have someone to use
when more SEO content is needed. Considering how much it
takes to find such a quality writer, that alone is well
worth a few extra dollars.
About the Author:
Mark Nenadic
Mark is the director and face behind FifteenDegrees-North
www.15dn.com , where you will find articles and
resources to help with SEO, marketing and Web design.
|