The problem with many Internet businesses....
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Title: The problem with many Internet businesses....
Word Count: 893
Author: Richard Grady
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The problem with many Internet businesses....
Copyright 2006 Richard Grady
The problem with so many Internet businesses is that they
are often run by just one person. But surely that's a good
thing right? Well, it can be - it means that you have
complete control over everything you are doing and you know
exactly what is going on with every aspect of the business
at all times. BUT there is one big downside which is that
each individual only has 24 hours in the day and this means
there is a clear limit as to how much work you can actually
get done in that time.
Don't get me wrong, I am as guilty as everyone else who
falls into this trap. I am a self-confessed control freak
and for years I wouldn't outsource any of my business
tasks. If I wanted to do something, I would spend
hours/days/weeks working out how to do it myself rather
than letting someone else handle the work for me. The
upside of this approach was that I did learn a lot but the
downside was that I wasted a huge amount of time. Over the
years I have got a lot better at outsourcing work but I
still tend to only outsource small jobs rather than entire
projects, with the rest of the work being completed by
yours truly.
When I decided to create my most recent online venture,
SimplyWholesale, I decided to adopt a completely different
strategy. Not only did I decide to outsource the entire
web design/build side of the project but I also took on a
business partner on a 50/50 basis. My main reason for this
major deviation from my 'normal' approach was that I just
didn't want to do a lot of the work which was required.
After working online for close to 10 years, I had had
enough of building websites, designing scripts and carrying
out some of the other mundane tasks involved in setting up
a new Internet business.
Getting rid of the website design and build was a
considerable weight off my shoulders and it was/is
fantastic to have a competent web designer at the end of
the phone. Whilst I still carry out minor
updates/improvements to the new site, if I need anything
more complicated doing I simply send an email to the design
team and it gets done for me. Of course there is a cost
involved in doing things this way but the time saving and
decreased stress levels are well worth it!
The main benefit I have seen however is from working with a
business partner. I have worked with Dave (co-director of
SimplyWholesale) in the past on various projects but this
is the first time that we have committed the majority of
our working week to one joint venture. Although it is
pretty obvious that having two people working on the same
business will double your effective output, it is only when
you experience this that you realize how much difference
this actually makes....
There are now large chunks of running SimplyWholesale which
I just don't have to worry about or even think about much
of the time. These areas fall under Dave's control and it
is his job to worry about them. It works both ways of
course and there are plenty of things that Dave doesn't
have to deal with because they are my jobs.
We all like to think that we are good at everything but the
truth is that some people are far better at filling certain
roles than others and there are many things that Dave can
do a lot better than I can so it makes sense that he should
do them.
When it comes down to it, the only way that a business
(either online or offline) can continue to grow is by
employing additional staff. Even with something as
flexible as the Internet, where it is possible for a
one-man band business to earn a substantial income with
much of the work on auto-pilot, there will come a time when
the owner runs out of time each week (or just decides that
he doesn't want to work as many hours each day).
Because of the way that so many Internet business start, it
is so easy to get sucked into doing everything yourself.
It isn't like opening a shop for example where you know
that you will need staff because you don't want to be in
the shop eight hours a day/six days a week. Many online
businesses start off as tiny concerns run from a bedroom
somewhere and gradually grow into 'proper' businesses. By
this time, the owner has probably already fallen into the
trap of doing everything and it can seem like an impossible
situation to get out of.
If this sounds like you (or if you are about to start a new
online business), spend some time thinking about how you
could get someone else to handle some of your workload.
You will probably be surprised at how much difference it
makes to your income, lifestyle and business overall.
Remember, you don't need to rush out and hire staff - how
about training your husband/wife/partner etc to do some of
your day to day tasks? Even if you manage to snatch back
just a couple of hours a day, your business (and your life)
will definitely see the benefits.....
About the Author:
Richard Grady has been helping people earn online since
1998. To view Richard's latest website, SimplyWholesale,
visit www.simplywholesale.co.uk To subscribe to his
bi-weekly newsletter, please visit:
www.thetraderonline.com/newsletter.html
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