How Do YOU Handle Change and What Does It Mean for Your Business?
Copyright 2006 Sandra P. Martini
The book "Who Moved My Cheese" by Spencer Johnson and
Kenneth Blanchard is a 98-page look at the various ways
that we react to change. In the book, there are two mice
and two mice-size humans and we see how each reacts when
their cheese has been moved -- not just moved, but no
longer in sight.
We all react differently to change:
Some readily adapt
Some ignore it and hope that life will return to the status
Others actively seek it out
As a person, your success, or failure, depends in part on
how well you adapt to change. Do you run screaming like a
banshee towards it, ready to conquer? Or do you go sit in
a closet, close your eyes and wait for it to go away,
hoping that everything will return to “normal”?
The most successful entrepreneurs not only embrace change,
they actively seek it out knowing that greater fulfillment,
greater success and greater profits come with constant
adaptation to the market.
My personal experience has led me to reengineer my business
three times so far (and I’m in the process of doing it
again) with fabulous results; as I start down one path,
things have happened that open my eyes to another path --
one I may not have been ready or able to see previously.
My business is ever-evolving and I wouldn't have it any
other way. Stagnant 9-to-5, do the same thing every day
work, stay in the same company for 20 years work is not for
me...I'd rather have root canal without Novocain.
How about you? Are you a:
Dan actively searches for things to change in order to
engineer his perfect life. He runs about shaking trees to
see what will fall out and how he can use that information
to his advantage.
Oliver doesn’t particularly love change, but knows to look
for the opportunities that abound whenever it occurs. In
the corporate world, Oliver is the guy who rises to manager
almost overnight and no one knows how or why this happened
(he saw an opportunity and JUMPED on it). In the
entrepreneurial world, Oliver sells dry wood and hot meals
from a cart he pulls through the campground on an
unexpected rainy day. He looks at any change and finds the
opportunity that lies within.
Every time change roars its head, Susie can be found hiding
with her head in the ground wishing that everything would
stay as it was and that she doesn’t need to learn new
skills or improve old ones. In her world, change is
something to be feared. Susie can often be found working
in the same job, in the same company until she is forced
Most of us tend to fall into either the “Oliver” or “Susie”
personality mode. Change is not going away – if anything,
the rate at which it happens is exponentially increasing –
especially with the internet. In order to succeed, you
must be able to anticipate, deal with and adapt to change.
One of the most important things is to look at the
situation objectively and understand that you have control
over your thoughts and how you react to the change. How
you think about the change will determine whether you are
an “Opportunistic Oliver” or a “Scared Susie”. It’s your
life – take control!
About the Author:
Online Business Manager & Entrepreneur, Sandra Martini,
publishes the 'Effective Entrepreneur' weekly e-zine. For
more information or to sign-up for ‘Effective
Entrepreneur’, visit www.thevirtualsolution.com
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