Top 10 Ways to Improve Search Engine Ranking
My top 10 ways to Improve Search Engine Rankings are based
on 7 years of banging my head against the world wide web's
search engines and tons of wasted books on top 10 SEO
tactics.
Let me say first that there are tons of books, sources and
tutorials that make promises of top 10 spots to the major
search engines. Most of these are self promoting and the
end result you have to hire these people on to accomplish
the things they say you can do on your own.
So I want to preface this by saying that my postings on how
to Improve Search Engine Rankings is not necessarily a do
it your self guide. In fact the art of SEO can be time
consuming and irritating to say the least. Some methods
require the help of companies like mine so I write these in
hopes that you will understand what it really takes to gain
exposure and understand what you can do on your own and
where you need assistance.
One more point I want to make "Don't use any SEO Company
who can't explain what they are doing and make claims of
secret software that you can never see or use". Yes, SEO is
complex but not trivial to the point that you can't
understand what they are doing. A true SEO company will be
able to educate you on what they are doing and they will
also know that they are the professionals and it is best to
leave some of these techniques to the experts.
If you are using a shared host (and I know you are), then
ask your host for a dedicated IP address for your site.
This means that no one on the net shares this IP with
you're site, it is yours and yours alone. Many shared
servers have tons of related sites on them, having your own
IP separates you from those sites.
Make sure your site validates as a search engine friendly
site. W3C is the best site to do this with. This will tell
you if your site is valid. This means if the search engines
can read your site or not. If there are errors, these can
possibly stop the bots from properly indexing your site.
Make sure to have a contact page with an address and phone
number and a form of some sort for people to contact you.
Don't list your email on the site as it gets farmed out by
hackers and used to send you tons of junk mail. Make sure
the form you use on the site uses captcha . Have a Privacy
Policy Page and Terms of Services. Make sure these 2 pages
have at least 300 words. You can find these on any site and
I highly suggest not to copy in any way. Find examples and
use your own words, include keywords related to your site
and make it personal to the reader.
For every page on your site have 300 words or more. Do not
write a 2 paragraph page that has little to no real
information. Provide details and give examples.
Create a FAQ or Tutorial page on your site. Make each
subject link to its own page and focus on 1 or 2 keywords.
Try to add 10 of these to your site as a good start. A
great way to think of this is consider your industry and
what most people don't understand about it or questions
commonly asked and put those there. This will add great
content and help your potential clients feel secure about
your service.
Add a blog to your site. Have your blog designed to match
your site so as it draws traffic and readers they also know
this is your main site of business like this site: Revive
Skin Care. This will add value to your site, plus improve
search engine rankings. Make categories and write tons of
information about your industry on a regular basis.
Create Link Baits using your blog. There are very few
services that offer this on a professional level and this
can be very complex. I do suggest leaving this service to
the professionals, as it requires time and knowledge on
things that most will find difficult and frustrating. The
idea is having creative and detailed content talking about
your industry and creating enough buzz through various
distributions to get others to refer and link back to your
incredible page of content. Listen, this can be a huge
asset to your business as many writers love to give props
to quality content.
Post to Directory sites that have rankings on the inner
pages and especially on the page where your site will be
listed. Use unique Anchor text for each posting. This again
is one of those services best left to professionals because
the result of this done correctly can really help improve
search engine ranking.
Text Link Brokering is a creative and effective way to
build more anchor text back links. Find related and quality
ranked sites that will list your site in text format and
this usually requires a 1 time, monthly or yearly fee.
If you can and have a product or service for sell offer
affiliate incentives and post these opportunities on
affiliate forums, etc and generate interest in getting
others to promote your service for you. Make sure you have
a solid affiliate and tracking program in the back end to
give security to your affiliates and have people test and
write reviews on your reliability for true tacking and
payouts.
Improve Search Engine Rankings using our top 10 list. There
are more things to do, but to list everything can be
overwhelming and leave you feeling like it can never be
done. But rest assured that if you do some or all of the 10
things listed above you will see an increase of traffic.
About the Author:
Darren Dunner - www.the-content-writers.com has been
writing and providing these services for over 7 years.
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