Advertise on Amazon with ClickRiver Ads
I have to admit it. I'm a book junkie. I absolutely love
books. Some people get excited by shoes or clothing - for
me it's the printed word on paper. It's crazy I know. And
like me, people who love books, love Amazon. It's your one
stop shop when it comes to book buying. In the "old days",
books were all they sold, now they also sell movies, music,
digital downloads, computers, electronics, home & garden,
groceries, apparel, and much more.
With such a broad shopping base, it should be no surprise
that they receive more than 47 million visitors per month.
Now that's a lot of traffic. No one does it quite like
Amazon. Not only are their visitors Internet savvy, but
they're in what's known as "shopping mode", not just "search
mode" -which means they're actually looking to purchase
something. This is considered to be a more engaged type
of browser.
According to Amazon, the visitors to their site have the
following stats in common:
72% Are Online Daily
81% More Likely to Give Shopping Advice
33% Are Business Purchase Decision Makers
If you'd like to "cash in" on these demographics and run
your ads on Amazon's website, now you can. Amazon's shopping
search is powered by A9.com (also owned by Amazon) and they
offer their own pay-per-click advertising called "ClickRiver
Ads". With this service you can place "sponsored links" on
Amazon's search results and product detail pages.
So where do your ads appear? Text ads appear at the bottom
of the pages that have related products to what it is you
are advertising. For example, say you sell "computer training
services". Your ads might appear on search results pages for
laptops or even desktop computers.
When registering with ClickRiver, you'll bid on keywords just
as you do with any pay-per-click search engine, but you'll
also need to choose a category that best fits the services
you offer.
Here are a few of the current categories available:
- Home Service Businesses
- Health and Fitness Services
- Education Providers
- Professional Services
- Automotive Services
- Pet Services.....
and many more. If you don't see an appropriate category for
what you're offering you can suggest it using the link on
this page tinyurl.com/59vuny
As with any pay-per-click program, you only pay for actual
click-throughs to your website. Keep in mind that the
higher you bid the more likely your ads will appear on
a page. Daily budgets can also be set and ad campaigns
can be started or stopped at will.
Another nice feature is the ability to target a specific
geographic area. You can choose to target by zip code or
country or anything in between.
For more information or to register go to:
ClickRiver.com
In conclusion, the traffic on Amazon is an educated group
of people earning an above average salary. They also
are using the net daily and researching and buying products
online. If you'd like to tap into the power of Amazon's
strong demographics, ClickRiver's your answer.
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By Merle- The Pay-Per-Click Authority when it comes
to using paid search engine advertising. With helpful
articles, how-to's and tips that will help you make
the most from your advertising investment. Download
a FREE "How To" ebook at....
www.PayPerClickResearch.com
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