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BOOK
Common Sense, The Rights of Man and Other Essential Writings of Thomas Paine (Signet Classics)
Thomas Paine
$2.45

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'This ebooks is included in the Ultimate Handheld US History Library
OVER 55,000 WORKS!
Simply the largest ebook library of American history ever published for your handheld device. For less than $0.01 per work its the most affordable.

BOOK
Common Stocks and Uncommon Profits and Other Writings (Wiley Investment Classics)
Philip A. Fisher
$10.37

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Critical Praise for Common Stocks and Uncommon Profits and Other Writings

"You will find lots of jewels in these pages that may do as much for you as they have for me."
–– Kenneth L. Fisher

"I sought out Phil Fisher after reading his Common Stocks and Uncommon Profits and Other Writings. When I met him, I was as impressed by the man as by his ideas. A thorough understanding of the business, obtained by using Phil’s techniques . . . enables one to make intelligent investment commitments."
–– Warren Buffett

"Little known to the public, rarely interviewed, and accepting few clients, Philip Fisher is nevertheless read and studied by most thoughtful investment professionals . . . everyone will profit from pondering–as Warren Buffett has done–the investment principles Fisher espouses."
–– James W. Michaels
former editor, Forbes

"My own copy [of Common Stocks and Uncommon Profits and Other Writings] has underlinings and marginal thoughts throughout."
–– John Train
author of Dance of the Money Bees

Updated features include a new Preface and Introduction from Kenneth L. Fisher

Widely respected and admired, Philip Fisher is among the most influential investors of all time. His investment philosophies, introduced almost forty years ago, are not only studied and applied by today’s finance professionals, but are also regarded by many as gospel. Common Stocks and Uncommon Profits and Other Writings reveals these timeless philosophies.

BOOK
Common Wealth: Economics for a Crowded Planet
Jeffrey D. Sachs
$11.56

About this product:
In Common Wealth, Jeffrey D. Sachs—one of the world’s most respected economists and the author of The New York Times bestseller The End of Poverty— offers an urgent assessment of the environmental degradation, rapid population growth, and extreme poverty that threaten global peace and prosperity. Through crystalline examination of hard facts, Sachs predicts the cascade of crises that awaits this crowded planet—and presents a program of sustainable development and international cooperation that will correct this dangerous course. Few luminaries anywhere on the planet are as schooled in this daunting subject as Sachs, and this is the vital product of his experience and wisdom.

BOOK
The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns (Little Books. Big Profits)
John C. Bogle
$10.40

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Investing is all about common sense. Owning a diversified portfolio of stocks and holding it for the long term is a winner’s game. Trying to beat the stock market is theoretically a zero-sum game (for every winner, there must be a loser), but after the substantial costs of investing are deducted, it becomes a loser’s game. Common sense tells us—and history confirms—that the simplest and most efficient investment strategy is to buy and hold all of the nation’s publicly held businesses at very low cost. The classic index fund that owns this market portfolio is the only investment that guarantees you with your fair share of stock market returns.

To learn how to make index investing work for you, there’s no better mentor than legendary mutual fund industry veteran John C. Bogle. Over the course of his long career, Bogle—founder of the Vanguard Group and creator of the world’s first index mutual fund—has relied primarily on index investing to help Vanguard’s clients build substantial wealth. Now, with The Little Book of Common Sense Investing, he wants to help you do the same.

Filled with in-depth insights and practical advice, The Little Book of Common Sense Investing will show you how to incorporate this proven investment strategy into your portfolio. It will also change the very way you think about investing. Successful investing is not easy. (It requires discipline and patience.) But it is simple. For it’s all about common sense.

With The Little Book of Common Sense Investing as your guide, you’ll discover how to make investing a winner’s game:

• Why business reality—dividend yields and earnings growth—is more important than market expectations
• How to overcome the powerful impact of investment costs, taxes, and inflation
• How the magic of compounding returns is overwhelmed by the tyranny of compounding costs
• What expert investors and brilliant academics—from Warren Buffett and Benjamin Graham to Paul Samuelson and Burton Malkiel—have to say about index investing
• And much more

You’ll also find warnings about investment fads and fashions, including the recent stampede into exchange traded funds and the rise of indexing gimmickry. The real formula for investment success is to own the entire market, while significantly minimizing the costs of financial intermediation. That’s what index investing is all about. And that’s what this book is all about.

JOHN C. BOGLE is founder of the Vanguard Group, Inc., and President of its Bogle Financial Markets Research Center. He created Vanguard in 1974 and served as chairman and chief executive officer until 1996 and senior chairman until 2000. In 1999, Fortune magazine named Mr. Bogle as one of the four "Investment Giants" of the twentieth century; in 2004, Time named him one of the world’s 100 most powerful and influential people, and Institutional Investor presented him with its Lifetime Achievement Award.

BOOK
Common Sense Economics: What Everyone Should Know About Wealth and Prosperity
Dwight Lee
$8.00

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BOOK
Common Sense
Thomas Paine
$3.60

About this product:
"These are the times that try men's souls," begins Thomas Paine's first Crisis paper, the impassioned pamphlet that helped ignite the American Revolution. Published in Philadelphia in January of 1776, Common Sense sold 150,000 copies almost immediately. A powerful piece of propaganda, it attacked the idea of a hereditary monarchy, dismissed the chance for reconciliation with England, and outlined the economic benefits of independence while espousing equality of rights among citizens. Paine fanned a flame that was already burning, but many historians argue that his work unified dissenting voices and persuaded patriots that the American Revolution was not only necessary, but an epochal step in world history.

BOOK
Common Culture: Reading and Writing About American Popular Culture (5th Edition)
Madeleine Sorapure
$47.45

About this product:
From Barbie to the Internet, the Simpsons to the malls, this engaging book on pop culture can help readers develop writing skills while reading and thinking about subjects they find inherently interesting. It contains essays addressing pop culture topics along with suggestions for further reading. Topics covered in the essays include advertising, television, popular music, cyberculture, sports, and movies. Because of its several comprehensive indices, this book is an excellent reference work for writers and analysts of popular culture.

BOOK
For the Common Defense
Peter Maslowski
$21.97

About this product:
I read David Hackett Fischer's "Washington's Crossing" (2004) and it was excellent. If you read reviews of it on Amazon.com -- everything everyone says there is JUST what I felt in reading it. Wished it would never end and that he'd write all the early history of America.

"For the Common Defense" struck me the same way. A friend of my son's liked it and got it for him. I picked it up by accident and thought, "dull, dull, dull!" and started reading (only because I'm an habitual read-a-holic). As I read, prejudiced by my first thoughts, I still thought, "dull, dull, dull..." Then my eyes started opening and I realized, "This is VERY interesting!" Finally I started reading it aloud to my husband, and now we are soooo excited to realize, "The kids are in bed! We can read THE BOOK!" We relish it -- truly the highlight of our day! We have learned so much. We really didn't know our country before. The authors' lists of books (and their enthusiastic descriptions of their especial favorites) after each section is a most excellent reference for more detailed reading into one's particular area of interest.

"For the Common Defense" is an overview, but of ALL America's military history, with an eye for the telling detail. This is from p. 238: Joshua Chamberlain, commander of the 20th Maine Volunteers, describes the night of December 13-14 at Frederickburg. It's incredible writing, so I called my best friend long distance to read it to her:

"But out of that silence from the battle's crash and roar rose new sounds more appalling still; rose or fell, you knew not which, or whether from the earth or air; a strange ventriloquism, of which you could not locate the source, a smothered moan that seemed to come from distances beyond the reach of the natural sense, a wail so far and deep and wide, as if a thousand discords were flowing together into a key-note weird, unearthly, terrible to hear and bear, yet startling with its nearness; the writhing concord broken by cries for help, pierced by shrieks of paroxysm; some begging for a drop of water; some calling on God for pity; and some on friendly hands to finish what the enemy had so horribly begun; some with delirious, dreamy voices murmuring loved names, as if the dearest were bending over them; some gathering their last strength to fire a musket to call attention to them where they lay helpless and deserted; and underneath, all the time, that deep bass note from closed lips too hopeless or too heroic to articulate their agony."

BOOK
Common Errors in English Usage 2nd Edition
Paul Brians
$12.24

About this product:
Mixed-up, mangled expressions; foreign-language faux pas; confused and confusing terms; commonly mispronounced words--they're all explained in this useful guide. The Second Edition of this classic reference is revised & expanded by 25%.

BOOK
Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Steve Krug
$20.00

About this product:
Usability design is one of the most important--yet often least attractive--tasks for a Web developer. In Don't Make Me Think, author Steve Krug lightens up the subject with good humor and excellent, to-the-point examples.

The title of the book is its chief personal design premise. All of the tips, techniques, and examples presented revolve around users being able to surf merrily through a well-designed site with minimal cognitive strain. Readers will quickly come to agree with many of the book's assumptions, such as "We don't read pages--we scan them" and "We don't figure out how things work--we muddle through." Coming to grips with such hard facts sets the stage for Web design that then produces topnotch sites.

Using an attractive mix of full-color screen shots, cute cartoons and diagrams, and informative sidebars, the book keeps your attention and drives home some crucial points. Much of the content is devoted to proper use of conventions and content layout, and the "before and after" examples are superb. Topics such as the wise use of rollovers and usability testing are covered using a consistently practical approach.

This is the type of book you can blow through in a couple of evenings. But despite its conciseness, it will give you an expert's ability to judge Web design. You'll never form a first impression of a site in the same way again. --Stephen W. Plain

Topics covered:

• User patterns
• Designing for scanning
• Wise use of copy
• Navigation design
• Home page layout
• Usability testing