For the past two decades, Michael Porter's work has towered over the field of competitive strategy. On Competition, Updated Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic "The Five Competitive Forces That Shape Strategy," as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership.
This collection captures Porter's unique ability to bridge theory and practice. Each of the articles has not only shaped thinking, but also redefined the work of practitioners in its respective field. In an insightful new introduction, Porter relates each article to the whole of his thinking about competition and value creation, and traces how that thinking has deepened over time.
This collection is organized by topic, allowing the reader easy access to the wide range of Porter's work. Parts I and II present the frameworks for which Porter is best known frameworks that address how companies, as well as nations and regions, gain and sustain competitive advantage. Part III shows how strategic thinking can address society's most pressing challenges, from environmental sustainability to improving health-care delivery. Part IV explores how both nonprofits and corporations can create value for society more effeapplying strategy principles to philanthropy. Part V explores the link between Strategy and Leadership
Winning by Not Competing: A Fresh Approach to Strategy
Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitable growth. They have fought for competitive advantage, battled over market share, and struggled for differentiation. Yet these hallmarks of competitive strategy are not the way to create profitable growth in the future.
In a book that challenges everything you thought you knew about the requirements for strategic success, W. Chan Kim and Renée Mauborgne argue that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, the authors argue that lasting success comes not from battling competitors, but from creating "blue oceans": untapped new market spaces ripe for growth. Such strategic moves-which the authors call "value innovation"- create powerful leaps in value that often render rivals obsolete for more than a decade.
Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any company can use to create and capture blue oceans. A landmark work that upends traditional thinking about strategy, this book charts a bold new path to winning the future.
W. Chan Kim is the Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD. Renée Mauborgne is the INSEAD Distinguished Fellow and Professor of Strategy and Management.
About this product: In Competition Demystified, Bruce Greenwald, one of the nation's leading economists, presents a new and simplified approach to business strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and co-author Judd Kahn offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.
Over the last two decades, the conventional approach to strategy taught in business schools (based on Michael Porter's work in the 1970s and 1980s) has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
After establishing the overriding importance of barriers to entry, Greenwald and Kahn argue that: *there are really only three sustainable competitive advantages; * firms operating without competitive advantages should concentrate all their efforts on being efficient; *companies that do have competitive advantages need to design strategy with their competitors in mind; *most competition is over pricing or capacity, and there are established techniques for analyzing these situations and devising the right strategies to handle them; *cooperation between competitors is possible and beneficial and can be accomplished without breaking the law; *in an increasingly global economy, competitive advantages still stem primarily from local conditions. Even large international firms need to understand and protect the local sources of their success.
The authors illustrate their principles with detailed examples drawn from prominent companies in a wide range of industries, including Wal-Mart, Coors, Cisco, Apple, Microsoft, Intel, Kodak, Sotheby's, Fox Broadcasting, and Coca-Cola.
Competition Demystified is an indispensable book for business leaders and will change the way strategy is taught for years to come.
About this product: I had the opportunity to use this textbook in my trademark class during the spring semester, with one of the authors, Professor Janis, teaching it. As legal books go, this is one of the better books I have read. It is clear, articulate, and offers some well placed humor from time to time. Specifically, the cases are well edited, mistakes are almost non existant, and the flow of the book is well placed making for a good reading experiance in a sometimes dense subject matter.
About this product: More uncommon common sense from the bestselling author of The Art of the Start.
In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don’t make sense” . . . it’s time for a reality check.
For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His 2004 bestseller, The Art of the Start, has become the most acclaimed bible for small business. And his blog is consistently one of the fifty most popular in the world.
Now, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance:
• How to get a standing ovation • The art of schmoozing • How to create a community • The top ten lies of entrepreneurs • Everything you wanted to know about getting a job in Silicon Valley but didn’t know who to ask
Provocative, useful, and very funny, this “no bull shiitake” book will show you why readers around the world love Guy Kawasaki.
About this product: Government control has driven health care costs sky-high at the same time that it has reduced the quality of care. As America's health care system cries out for reform, should policymakers embrace even more government planning, or should they fight for more individual freedom? In this updated edition of their 2005 book, the authors tackle proposals that would let government manage even more of America's health care sector. The continuing problem of ever-rising health care costs makes this book as timely as ever.
About this product: The new Edition of this one-volume compilation of statutes for law students has been updated to include the most significant developments of the past year, including: The Trademark Dilution Revision Act of 2006, thoroughly overhauling the law of trademark dilution; The U.S. Safe Web Act, adding numerous provisions to the Federal Trade Commission Act that will allow the FTC to cooperate with foreign law enforcement authorities to combat on-line electronic fraud that crosses national boundaries; Regulatory developments, such as final regulations to implement the Patent and Trademark Office's new electronic filing system, more regulations clarifying the filing date requirements for patent re-examinations, and regulations to implement priority document exchanges between the U.S. PTO and Intellectual Property Offices in other countries; and Revisions to the language of Article 5 of the Madrid Protocol on Trademark Registration, along with a related Interpretative Statement. This edition contains all this new material, along with a few formatting changes that enhance the readability of the volume. Several new and amended regulations appear in this thoroughly updated edition for 2009. These include regulations mandating new procedural requirements in Inter partes administrative trademark cases, changes to the patent rules of practice necessitated by developments in the Patent Cooperation Treaty system, new forms for registering renewal claims of copyright and interim regulations governing online registration of copyright claims.
About this product: This compact volume contains all of the key unfair competition, trademark, copyright and patent statutes and related international agreements in a form convenient for student use. In addition to the full text of the Patent, Copyright and Trademark statutes, it includes the principal intellectual property treaties and agreements, as well as the Restatement (Third) of Unfair Competition and the Uniform Trade Secrets Act.
About this product: This casebook presents the basic principles of Trademark and Unfair Competition law and procedure, including expert legal analysis. It devotes separate chapters to acquisition of trademark rights; registration of trademarks; loss of trademark rights; infringement of trademarks, including a distinct section on defenses to infringement. The materials on 43(a) highlight both trade dress cases and false advertising cases. The Fourth Edition also amplifies the materials on the relationship of trademarks and freedom of expression. The Fourth Edition brings this casebook up-to-date, including recent cases and legislation, such as the 2006 Trademark Dilution Revision Act. Several chapters have been reorganized, among other things, to take into account the impact of the Internet on almost every aspect of trademark law. The Fourth Edition also emphasizes the international dimension of trademarks by interweaving throughout the book cases and materials addressing problems of extraterritoriality, rather than confining them to a concluding chapter.
About this product: International Business: The Challenge of Global Competition, 11th Edition, by Ball, McCulloch, Geringer, Minor and McNett continues to be the most objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of five authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing �a claim no other text can make. In addition, each new copy of International Business, 11e includes access to CESIM �an interactive IB simulation developed for industry professionals. Ball, et al is the only textbook on the market which features access to CESIM. Only Ball, McCulloch, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.
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