About this product: "Leadership is personal. It's not about the corporation, the community, or the country. It's about you. If people don't believe in the messenger, they won't believe the message. If people don't believe in you, they won't believe in what you say. And if it's about you, then it's about your beliefs, your values, your principles."— from Credibility In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relationship, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility. Kouzes and Posner show how leaders can encourage greater initiative, risk-taking, and productivity by demonstrating trust in employees and resolving conflicts on the basis of principles, not positions.
About this product: You don't get a second chance to make a good first impression, especially in today's hypercompetitive business world. That's why it's critical to project an image of confidence, ability, and integrity to everyone you deal with. In 5 Steps to Professional Presence, image consultants Susan Bixler and Lisa Scherrer Dugan show readers how to create a successful "professional presence" by paying attention to key areas such as: -- Virtual presence -- using high-tech communication tools like e-mail, video conferencing, and voice mail to project a winning image -- Nonverbal communication -- building rapport with colleagues and clients by developing strong nonverbal skills -- Social situations -- projecting a comfortable, professional image at business meals, conferences, and sales meetings With specific advice on how to develop a topnotch professional image, along with scores of examples from specific business situations, this book is a great resource for readers who feel the need to make a better impression at work.
About this product: Calculating Credibility examines--and ultimately rejects--a fundamental belief held by laypeople and the makers of American foreign policy: the notion that backing down during a crisis reduces a country's future credibility. Fear of diminished credibility motivated America's costly participation in the Korean and Vietnam wars, and, since the end of the Cold War, this concern has continued to guide American policy decisions. Daryl G. Press uses historical evidence, including declassified documents, to answer two crucial questions: When a country backs down in a crisis, does its credibility suffer? How do leaders assess their adversaries' credibility? Press illuminates the decision-making processes behind events such as the crises in Europe that preceded World War II, the superpower showdowns over Berlin in the 1950s and 60s, and the Cuban Missile Crisis.
When leaders face the prospect of high-stakes military conflicts, Press shows, they do not assess their adversaries' credibility by peering into their opponents' past and evaluating their history of keeping or breaking commitments. Power and interests in the current crisis--not past actions--determine the credibility of a threat. Press demonstrates that threats are credible only if backed by sufficient power and only if pursuing important interests. Press believes that Washington's obsession with the dangers of backing down has made U.S. foreign policy unnecessarily rigid. In every competitive environment--sports, gambling, warfare--competitors use feints and bluffs to tremendous advantage. Understanding the real sources of credibility, Press asserts, would permit a more flexible, and more effective, foreign policy.
About this product: In this affordable Cengage Advantage Books version of COMMUNICATING WITH CREDIBILITY AND CONFIDENCE (WITH SPEECHBUILDER EXPRESS AND INFOTRAC) you will discover the key to communicating successfully in any situation. This innovative text reveals the basic skills of oral communication and emphasizes important points with skill-building exercises and activities. Your purchase includes access to SpeechBuilder Express an online outlining tool that helps you step-by-step through the outlining process as well as access to InfoTrac College Edition's online university library of full length articles.
About this product: There's a breed of leaders among us whose great achievements seem almost predestined. Their personal power isn't necessarily due to intelligence, hard work or expertise. They get ahead because they connect. These new leaders are communicators and know that magnetism is just another word for confidence, and that charisma must be learned.
Using real-life examples of "high impact" communicators in action, top expert Bert Decker gives his listeners a step by step lesson in effective communication:
Four Principles of visualization
Six Voice-strengthening exercises
The function and importance of "grokking"
Why one can't let comfort be a guide
The vital function humor plays in the communications process
How to make eye contact, posture, and gestures work
How to utilize the awesome power of video cybernetics
About this product: Studies show that the average person sees 3,000 ads a day. Truth is, they ignore these ads. Your customers are fed up with traditional sales materials. They routinely tune out ads, junk mail, cold calls, and brochures. Customers want to make well-informed buying decisions, but they're overwhelmed. To cope, they desperately search for credible experts to help them make sense of this information overload. Credibility and trust have become priceless assets. CEOs and marketing executives must transform their company's image, becoming the industry experts that customers notice and seek out. Traditional sales materials can't create this perception-but publishing a book can. You must publish first, teach second, and sell third. It's the fastest and most effective way to establish credibility, build trust, and increase sales-in that order, because that's the sequence by which prospects buy. So it ought to be the sequence you use to market and sell. Bookmercial Marketing shows you how.
About this product: There are a wide range of variables for actuaries to consider when calculating a motorist’s insurance premium, such as age, gender and type of vehicle. Further to these factors, motorists’ rates are subject to experience rating systems, including credibility mechanisms and Bonus Malus systems (BMSs).
Actuarial Modelling of Claim Counts presents a comprehensive treatment of the various experience rating systems and their relationships with risk classification. The authors summarize the most recent developments in the field, presenting ratemaking systems, whilst taking into account exogenous information.
The text:
Offers the first self-contained, practical approach to a priori and a posteriori ratemaking in motor insurance.
Discusses the issues of claim frequency and claim severity, multi-event systems, and the combinations of deductibles and BMSs.
Introduces recent developments in actuarial science and exploits the generalised linear model and generalised linear mixed model to achieve risk classification.
Presents credibility mechanisms as refinements of commercial BMSs.
Provides practical applications with real data sets processed with SAS software.
Actuarial Modelling of Claim Counts is essential reading for students in actuarial science, as well as practicing and academic actuaries. It is also ideally suited for professionals involved in the insurance industry, applied mathematicians, quantitative economists, financial engineers and statisticians.
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