About this product: Scott Kelby, the man who changed the "digital darkroom" forever with his groundbreaking, #1 bestselling, award-winning book The Photoshop Book for Digital Photographers, now tackles the most important side of digital photography--how to take pro-quality shots using the same tricks today's top digital pros use (and it's easier than you'd think).
This entire book is written with a brilliant premise, and here’s how Scott describes it: "If you and I were out on a shoot, and you asked me, 'Hey, how do I get this flower to be in focus, but I want the background out of focus?' I wouldn't stand there and give you a lecture about aperture, exposure, and depth of field. In real life, I'd just say, 'Get out your telephoto lens, set your f/stop to f/2.8, focus on the flower, and fire away.' You d say, 'OK,' and you'd get the shot. That's what this book is all about. A book of you and I shooting, and I answer the questions, give you advice, and share the secrets I've learned just like I would with a friend, without all the technical explanations and without all the techno-photo-speak."
This isn't a book of theory—it isn't full of confusing jargon and detailed concepts: this is a book of which button to push, which setting to use, when to use them, and nearly two hundred of the most closely guarded photographic "tricks of the trade" to get you shooting dramatically better-looking, sharper, more colorful, more professional-looking photos with your digital camera every time you press the shutter button.
Here's another thing that makes this book different: each page covers just one trick, just one single concept that makes your photography better. Every time you turn the page, you'll learn another pro setting, another pro tool, another pro trick to transform your work from snapshots into gallery prints. There's never been a book like it, and if you're tired of taking shots that look "OK," and if you’re tired of looking in photography magazines and thinking, "Why don't my shots look like that?" then this is the book for you.
About this product: Scott Kelby, author of the groundbreaking bestseller “The Digital Photography Book, Vol. 1” is back with an entirely new book that picks up right where Vol. 1 left off. It’s more of that “Ah ha—so that’s how they do it,” straight-to-the-point, skip the techno jargon; packed with stuff you can really use today, that made Vol. 1 the world’s bestselling book on digital photography.
In Volume 2, Scott adds entirely new chapters packed with Plain English tips on using flash, shooting close up photography, travel photography, shooting people, and even how to build a studio from scratch, where he demystifies the process so anyone can start taking pro-quality portraits today! Plus, he's got full chapters on his most requested topics, including loads of tips for landscape photographers, wedding photographers, and there's an entire chapter devoted to sharing some of the pro's secrets for making your photos look more professional, no matter what you're shooting.
This book truly has a brilliant premise, and here’s how Scott describes it: “If you and I were out on a shoot, and you asked me, ‘When I use my flash, the background behind the person I’m shooting turns black. How do I fix that?’ I wouldn’t give you a lecture on flash ratios, or start a discussion on flash synchronization and rear curtain sync. I’d just say “Lower your shutter speed to 1/60 of a second. That should do it” Well, that’s what this book is all about: you and I out shooting where I answer questions, give you advice, and share the secrets I’ve learned just like I would with a friend—without all the technical explanations and techie photo speak.”
Each page covers a single concept on how to make your photography better. Every time you turn the page, you’ll learn another pro setting, tool, or trick to transform your work from snapshots into gallery prints. If you’re tired of taking shots that look “okay,” and if you’re tired of looking in photography magazines and thinking, “Why don’t my shots look like that?” then this is the book for you.
This isn’t a book of theory—full of confusing jargon and detailed concepts. This is a book on which button to push, which setting to use, and when to use it. With nearly another 200 of the most closely guarded photographic “tricks of the trade,” this book gets you shooting dramatically better-looking, sharper, more colorful, more professional-looking photos every time.
SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST. .
The Net Generation Has Arrived. . Are you ready for it?
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Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay.
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The bottom line is this: If you understand the Net Generation, you will understand the future.
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If you're a Baby Boomer or Gen-Xer: This is your field guide.
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A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled �screenagers� with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing.
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Grown Up Digital reveals:
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How the brain of the Net Generation processes information .
Seven ways to attract and engage young talent in the workforce.
Seven guidelines for educators to tap the Net Gen potential.
Parenting 2.0: There's no place like the new home .
Citizen Net: How young people and the Internet are transforming democracy.
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Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the �Net Geners� are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office.
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The Digital Age is here. The Net Generation has arrived. Meet the future.
About this product: With over 400 of the most closely guarded photographic “tricks of the trade,” this boxed set—consisting of The Digital Photography Book, volume 1 and The Digital Photography Book, volume 2—is the ultimate resource for anyone who wants to shoot dramatically better-looking, sharper, more colorful, more professional-looking photos every time.
Scott Kelby, the man who changed the “digital darkroom” forever with his ground-breaking, bestselling The Photoshop Book for Digital Photographers, now tackles the most important side of digital photography—how to take professional-quality shots using the same tricks today’s top digital pros use (and it’s easier than you think).
These aren’t books of theory, full of confusing jargon and detailed concepts. These are books on which button to push, which setting to use, and when to use it. Each page covers a single concept on how to make your photography better. Every time you turn the page, you’ll learn another pro setting, tool, or trick to transform your work from snapshots into gallery prints. If you’re tired of shots that look “okay,” and if you’re tired of looking in photography magazines and thinking, “Why don’t my shots look like that?” then these are the books for you.
About this product: Digital cameras are the hot new tech toy, but many of the millions of people who are buying the cameras aren't getting the most out of their new purchase. Mysterious icons, strange jargon, a dizzying array of imaging software and hardware...stumbling blocks quickly become tools to create great pictures with THE BETTERPHOTO GUIDE TO DIGITAL PHOTOGRAPHY. This practical, lesson-based workbook gives readers a step-by-step tutorial in getting bright, crisp, beautiful pictures from their digital cameras every time. Learn about exposure, file formats and quality settings, low-light photography, digital filters and white balance, composition and lens choice, manipulating images, printing, and much more, all in a handy, bring-along format. Everyone who has a digital camera - or who is thinking about getting one - needs THE BETTERPHOTO GUIDE TO DIGITAL PHOTOGRAPHY!
About this product: This tutorial takes photographers beyond the quick tips and gimmicky effects of many digital photography books. Author Katrin Eismann -- an internationally acclaimed artist, bestselling author, and gifted educator -- offers high-profile work, including her own, as examples for teaching photographers how to use the digital medium to create, edit, and output images that reflect their true vision.
Co-authored by photographer and teacher Sean Duggan, The Creative Digital Darkroom translates skills, concepts, and nomenclature of the traditional darkroom into digital solutions for photographers who sense that, despite the newness of the technologies at hand, there remains a timeless method for learning and practicing photography the right way. This is not a Photoshop book per se, but it does focus on the photographic aspects of Photoshop, something other books claim to do but rarely have the discipline to accomplish. The Creative Digital Darkroom includes:
Four sections that cover the black & white darkroom, the color darkroom, creative techniques, and production essentials
Chapters that begin with a thorough foundation followed by numerous tutorial examples that apply the theory to real-world examples
Examples and a layout that enables readers to find, understand, and apply the featured techniques quickly and easily
The authors are both renowned photographers and Photoshop experts
Clearly, The Creative Digital Darkroom is not your typical digital photography "how to" book. It's ideal for intermediate and advanced photographers, artists, and educators looking for clear, concise, insightful, and inspiring information and techniques on how to make their photographs shine. The language, and techniques will immediately appeal to serious students and professionals, and the original tutorial images and high-profile work will make the book an important visual resource for educators and art appreciators.
About this product: It's easy to see why digital photography has overtaken analog in popularity-it's affordable, convenient, versatile, and, above all, it makes photography more fun than ever before. Tom Ang's latest book is an in-depth, inspirational, and uniquely practical guide to every aspect of digital photography. There are assignments and analysis spreads, and step-by-step tutorials to help you hone your skills. He teaches you to look at the world with a photographer's "eye" and shows you how to get great shots every time. In short, this book shows you how to master your camera to ensure the best results in every situation and how to push the computer to keep up with your vision.
About this product: Complete Digital Photography has become a classic book for helping traditional photographers move to digital! It's also the book of choice for many new digital photographers who want to learn how to take great digital photos. Now in its 4th edition, this bestseller has been fine-tuned and updated to provide the most current information available. Covering everything from the inner workings of the camera to the subtle intricacies of image editing software, the book is divided into four sections. The first section provides the basic technical foundation needed throughout the rest of the book. It details the basics of how digital cameras work and provides a quick photography primer. The second part explores everything needed to make an informed decision about which camera, computer, and software to choose. Section three has been thoroughly updated and expanded to cover the nitty gritty of shooting, including metering, choosing the right exposure, using histograms, flash photography, and much more. And the final section, teaches the latest digital editing and correction techniques, including new coverage of workflow and raw conversion.
About this product: Two leading experts explain the brave new world inhabited by "digital natives"--the first generation born and raised completely wired.
The most enduring change wrought by the digital revolution is neither the new business models nor the new search algorithms, but rather the massive generation gap between those who were born digital and those who were not. The first generation of "digital natives"--children who were born into and raised in the digital world--is now coming of age, and soon our world will be reshaped in their image. Our economy, our cultural life, even the shape of our family life will be forever transformed.
But who are these digital natives? How are they different from older generations, and what is the world they're creating going to look like? In Born Digital, leading Internet and technology experts John Palfrey and Urs Gasser offer a sociological portrait of this exotic tribe of young people who can seem, even to those merely a generation older, both extraordinarily sophisticated and strangely narrow.
Based on original research and advancing new theories, Born Digital explores a broad range of issues, from the highly philosophical to the purely practical: What does identity mean for young people who have dozens of online profiles and avatars? Should we worry about privacy issues? Or is privacy even a relevant value for digital natives? How does the concept of safety translate into an increasingly virtual world? Is "stranger-danger" a real problem, or a red herring?
A smart, practical guide to a brave new world and its complex inhabitants, Born Digital will be essential reading for parents, teachers, and the myriad of confused adults who want to understand the digital present--and shape the digital future.
About this product: Understanding exactly how a digital SLR (dSLR) works can help you use its exciting capabilities to their fullest potential. Whether you aim to become a serious photo hobbyist, are interested in turning pro, or want to take advantage of the improved control that dSLRs give you over your photography, this fun and friendly reference will show you how to maximize everything a dSLR has to offer so that you can improve your photography skills, increase your picture-taking and image-editing knowledge, and ultimately, take better photos.
Written with just the right balance of technology and techniques in mind, this guide provides you with the know-how on everything from getting acquainted with the basic key features of the technology (lenses, sensors and image processors, and exposure and focusing systems) to the nuances of various dSLR techniques (setting up speedy continuous-shooting burst modes to capture fast action, applying selective and sharp focus, and shooting under the lowest levels of light). Other topics explored include:
Composing your shots with an accurate viewfinder
Deciding how many pixels your camera needs
Cleaning the sensor yourself
Choosing between a tripod or monopod
Adjusting exposure and improving shutter speed
Creating time-lapse sequences
Fixing murky or contrasting photos
With so much subject area covered, Digital SLR Cameras & Photography For Dummies, 2nd Edition not only introduces you to the fundamentals of great picture-taking with a dSLR, but goes beyond the basics. Some of the more advanced topics discussed include working with the various formats of digital photos, minimizing shutter lag and first-shot delays, and fixing up your pictures with various image-editing programs. This is just the book you need to progress from getting started with a dSLR to actually improving your dSLR photography!
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