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BOOK
The New Market Wizards: Conversations with America's Top Traders
Jack D. Schwager
$12.53

About this product:
In this sequel to the bestselling Market Wizards, Jack Schwager taps into the minds of top financial wizards and reveals the secrets of their astonishing success. Asking the questions that readers with an interest or involvement in the financial markets would love to pose to these financial superstars, Schwager gets the answers and shares their valuable insights. Entertaining, informative, and invaluable, The New Market Wizards is a must-have for any trader s bookshelf.

BOOK
The Myth of the Rational Market: A History of Risk, Reward, and Delusion on Wall Street
Justin Fox
$9.99

About this product:

Chronicling the rise and fall of the efficient market theory and the century-long making of the modern financial industry, Justin Fox's The Myth of the Rational Market is as much an intellectual whodunit as a cultural history of the perils and possibilities of risk. The book brings to life the people and ideas that forged modern finance and investing, from the formative days of Wall Street through the Great Depression and into the financial calamity of today. It's a tale that features professors who made and lost fortunes, battled fiercely over ideas, beat the house in blackjack, wrote bestselling books, and played major roles on the world stage. It's also a tale of Wall Street's evolution, the power of the market to generate wealth and wreak havoc, and free market capitalism's war with itself.

The efficient market hypothesis—long part of academic folklore but codified in the 1960s at the University of Chicago—has evolved into a powerful myth. It has been the maker and loser of fortunes, the driver of trillions of dollars, the inspiration for index funds and vast new derivatives markets, and the guidepost for thousands of careers. The theory holds that the market is always right, and that the decisions of millions of rational investors, all acting on information to outsmart one another, always provide the best judge of a stock's value. That myth is crumbling.

Celebrated journalist and columnist Fox introduces a new wave of economists and scholars who no longer teach that investors are rational or that the markets are always right. Many of them now agree with Yale professor Robert Shiller that the efficient markets theory “represents one of the most remarkable errors in the history of economic thought.” Today the theory has given way to counterintuitive hypotheses about human behavior, psychological models of decision making, and the irrationality of the markets. Investors overreact, underreact, and make irrational decisions based on imperfect data. In his landmark treatment of the history of the world's markets, Fox uncovers the new ideas that may come to drive the market in the century ahead.

BOOK
The Neatest Little Guide to Stock Market Investing
Jason Kelly
$8.88

About this product:
The essential stock market guide updated with timely strategies for investing after the crash

Now in its fourth edition, Jason Kelly's The Neatest Little Guide to Stock Market Investing has established itself as a clear, concise, and highly effective guide for investing in stocks. This comprehensively updated edition contains tried-and-true investment principles to teach investors how to create and refine a profitable investment program. New strategies and content include:

•Basic tips on when to invest and how to reduce the amount of risk in this turbulent market
•A new core portfolio technique that shows readers a way to achieve 3 percent quarterly performance with the IJR exchange-traded fund
•An exclusive interview with legendary Legg Mason investment counselor, Bill Miller, including his thoughts on the financial crash of 2008

Accessible and intelligent, The Neatest Little Guide to Stock Market Investing is what every investor needs to keep pace in the current market.

BOOK
The Little Book That Beats the Market (Little Books. Big Profits)
Joel Greenblatt
$8.55

About this product:
Two years in MBA school won't teach you how to double the market's return. Two hours with The Little Book That Beats the Market will.

In The Little Book, Joel Greenblatt, Founder and Managing Partner at Gotham Capital (with average annualized returns of 40% for over 20 years), does more than simply set out the basic principles for successful stock market investing. He provides a "magic formula" that is easy to use and makes buying good companies at bargain prices automatic. Though the formula has been extensively tested and is a breakthrough in the academic and professional world, Greenblatt explains it using 6th grade math, plain language and humor. You'll learn how to use this low risk method to beat the market and professional managers by a wide margin. You'll also learn how to view the stock market, why success eludes almost all individual and professional investors, and why the formula will continue to work even after everyone "knows" it.

BOOK
2010 Writer's Market Deluxe (Writer's Market Online)
Robert Lee Brewer
$20.69

About this product:
MORE MARKETS—MORE OPPORTUNITIES TO GET PUBLISHED

The 2010 Writer’s Market Deluxe Edition includes all the valuable information you expect in the standard Writer’s Market PLUS a 1-year subscription to WritersMarket.com. In addition to the 3,500+ listings in the Writer’s Market, you’ll have instant online access to another 2,500+ listings that just couldn’t fit in the book—with daily updates.

Take charge of your writing career with online tools that allow you to organize your favorite market listings and keep track of where you submit your work. All of this and more is available on an easy-to-use WritersMarket.com Web site that is accessible from anywhere with online access.

BOOK
How Markets Fail: The Logic of Economic Calamities
John Cassidy
$14.86

About this product:

Behind the alarming headlines about job losses, bank bailouts, and corporate greed is a little-known story of bad ideas. For fifty years or more, economists have been busy developing elegant theories of how markets work—how they facilitate innovation, wealth creation, and an efficient allocation of society’s resources. But what about when markets don’t work? What about when they lead to stock market bubbles, glaring inequality, polluted rivers, real estate crashes, and credit crunches?

In How Markets Fail, John Cassidy describes the rising influence of what he calls utopian economics—thinking that is blind to how real people act and that denies the many ways an unregulated free market can produce disastrous unintended consequences. He then looks to the leading edge of economic theory, including behavioral economics, to offer a new understanding of the economy—one that casts aside the old assumption that people and firms make decisions purely on the basis of rational self-interest. Taking the global financial crisis and current recession as his starting point, Cassidy explores a world in which everybody is connected and social contagion is the norm. In such an environment, he shows, individual behavioral biases and kinks—overconfidence, envy, copycat behavior, and myopia—often give rise to troubling macroeconomic phenomena, such as oil price spikes, CEO greed cycles, and boom-and-bust waves in the housing market. These are the inevitable outcomes of what Cassidy refers to as “rational irrationality”—self-serving behavior in a modern market setting.

Combining on-the-ground reporting, clear explanations of esoteric economic theories, and even a little crystal-ball gazing, Cassidy warns that in today’s economic crisis, conforming to antiquated orthodoxies isn’t just misguided—it’s downright dangerous. How Markets Fail offers a new, enlightening way to understand the force of the irrational in our volatile global economy.

BOOK
2010 Children's Writer's & Illustrator's Market (Children's Writer's and Illustrator's Market)
Alice Pope
$12.27

About this product:
THE MOST TRUSTED GUIDE TO THE WORLD OF CHILDRENÂ’S PUBLISHING

If you write or illustrate for young readers with the hope of getting published, 2010 Children’s Writer’s & Illustrators Market is the resource you need. Whether you create picture books or young adult novels, fiction or nonfiction, books or magazine articles—the 2010 edition tells you who to contact and what to send them. You’ll find:

  • Complete, up-to-date contact information for hundreds of book publishers, magazines, agents and art reps, as well as listings for organizations, contests, and conferences that offer important networking opportunities.
  • Interviews with and articles by industry insiders including prominent editors; National Book Award finalist Sara Zarr; Nick & NorahÂ’s Infinite Playlist author Rachel Cohn; bestselling author of The Spiderwick Chronicles Holly Black; authors Lisa Yee, Ellen Hopkins and Mitali Perkins; plus interviews with four debut authors who share their stories and offer advice.
  • Nearly 200 pages of informative and inspirational articles on childrenÂ’s publishing topics like getting through your first draft, revision, naming characters, writing humor, the acquisitions process, writing GLBTQ books, graphic novels, and more.
  • And—new this year—access to all ChildrenÂ’s WriterÂ’s & IllustratorÂ’s Market listings in a searchable online database!
BOOK
Market Wizards: Interviews with Top Traders
Jack D. Schwager
$10.96

About this product:
How do the world’s top traders make millions of dollars in the markets – sometimes in a matter of only weeks or even days? That’s precisely the question Jack Schwager was trying to answer when he interviewed 17 superstar money-makers including Richard Dennis, Paul Tudor Jones, Ed Seykota, Marty Schwartz, Tom Baldwin and others. After reading this best-selling book, you’ll know what ingredients enable these top traders to consistently work their financial magic in the markets while so many others walk away losers. One of the top-selling trading books of all-time!

BOOK
2010 Writer's Market
Robert Lee Brewer
$11.49

About this product:
THE MOST TRUSTED GUIDE TO GETTING PUBLISHED

Written by writers for writers and backed by 89 years of authority, Writer’s Market is the #1 resource for helping writers sell their work. Used by both seasoned professionals and writers new to the publishing world, Writer’s Market has helped countless writers transform their love of writing from a hobby into a career. Nowhere else but in the 2010 Writer’s Market will you find the most comprehensive and reliable information you need. This new edition includes:

  • Complete, up-to-date contact information and submission guidelines for more than 3,500 market listings, including literary agents, book publishers, magazines, newspapers, production companies, theaters, greeting card companies, and more.
  • Informative interviews, helpful tips and instructional articles on the business of writing.
  • The “How Much Should I Charge?” pay rate charts for professional freelancers.
  • Sample good and bad queries in the “Query Letter Clinic.”
  • Easy-to-use format and tabbed pages so you can quickly locate the information you need!
BOOK
2010 Photographer's Market
Editors of Writer's Digest Books
$11.13

About this product:
With 1,500 market listings, "2010 Photographer's Market" is the resource freelance photographers need to find markets for their work. No other book contains as many market listings for magazines, book publishers and stock agencies all over the world. Readers will find "2010 Photographer's Market" easy to use with its clearly marked sections and four indexes that will aid them in narrowing down the markets that interest them.

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