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BOOK
Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System---and Themselves
Andrew Ross Sorkin
$12.95

About this product:
A real-life thriller about the most tumultuous period in America’s financial history by an acclaimed New York Times Reporter

Andrew Ross Sorkin delivers the first true behind-the-scenes, moment-by-moment account of how the greatest financial crisis since the Great Depression developed into a global tsunami. From inside the corner office at Lehman Brothers to secret meetings in South Korea, and the corridors of Washington, Too Big to Fail is the definitive story of the most powerful men and women in finance and politics grappling with success and failure, ego and greed, and, ultimately, the fate of the world’s economy.

“We’ve got to get some foam down on the runway!” a sleepless Timothy Geithner, the then-president of the Federal Reserve of New York, would tell Henry M. Paulson, the Treasury secretary, about the catastrophic crash the world’s financial system would experience.

Through unprecedented access to the players involved, Too Big to Fail re-creates all the drama and turmoil, revealing never disclosed details and elucidating how decisions made on Wall Street over the past decade sowed the seeds of the debacle. This true story is not just a look at banks that were “too big to fail,” it is a real-life thriller with a cast of bold-faced names who themselves thought they were too big to fail.

BOOK
Born to Run: A Hidden Tribe, Superathletes, and the Greatest Race the World Has Never Seen
Christopher McDougall
$27.85

About this product:
Book Description
Full of incredible characters, amazing athletic achievements, cutting-edge science, and, most of all, pure inspiration, Born to Run is an epic adventure that began with one simple question: Why does my foot hurt? In search of an answer, Christopher McDougall sets off to find a tribe of the world’s greatest distance runners and learn their secrets, and in the process shows us that everything we thought we knew about running is wrong.

Isolated by the most savage terrain in North America, the reclusive Tarahumara Indians of Mexico’s deadly Copper Canyons are custodians of a lost art. For centuries they have practiced techniques that allow them to run hundreds of miles without rest and chase down anything from a deer to an Olympic marathoner while enjoying every mile of it. Their superhuman talent is matched by uncanny health and serenity, leaving the Tarahumara immune to the diseases and strife that plague modern existence. With the help of Caballo Blanco, a mysterious loner who lives among the tribe, the author was able not only to uncover the secrets of the Tarahumara but also to find his own inner ultra-athlete, as he trained for the challenge of a lifetime: a fifty-mile race through the heart of Tarahumara country pitting the tribe against an odd band of Americans, including a star ultramarathoner, a beautiful young surfer, and a barefoot wonder.

With a sharp wit and wild exuberance, McDougall takes us from the high-tech science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultrarunners are pushing their bodies to the limit, and, finally, to the climactic race in the Copper Canyons. Born to Run is that rare book that will not only engage your mind but inspire your body when you realize that the secret to happiness is right at your feet, and that you, indeed all of us, were born to run.

Question: Born to Run explores the life and running habits of the Tarahumara Indians of Mexico’s Copper Canyon, arguably the greatest distance runners in the world. What are some of the secrets you learned from them?

Christopher McDougall: The key secret hit me like a thunderbolt. It was so simple, yet such a jolt. It was this: everything I’d been taught about running was wrong. We treat running in the modern world the same way we treat childbirth—it’s going to hurt, and requires special exercises and equipment, and the best you can hope for is to get it over with quickly with minimal damage.

Then I meet the Tarahumara, and they’re having a blast. They remember what it’s like to love running, and it lets them blaze through the canyons like dolphins rocketing through waves. For them, running isn’t work. It isn’t a punishment for eating. It’s fine art, like it was for our ancestors. Way before we were scratching pictures on caves or beating rhythms on hollow trees, we were perfecting the art of combining our breath and mind and muscles into fluid self-propulsion over wild terrain. And when our ancestors finally did make their first cave paintings, what were the first designs? A downward slash, lightning bolts through the bottom and middle—behold, the Running Man.

The Tarahumara have a saying: “Children run before they can walk.” Watch any four-year-old—they do everything at full speed, and it’s all about fun. That’s the most important thing I picked up from my time in the Copper Canyons, the understanding that running can be fast and fun and spontaneous, and when it is, you feel like you can go forever. But all of that begins with your feet. Strange as it sounds, the Tarahumara taught me to change my relationship with the ground. Instead of hammering down on my heels, the way I’d been taught all my life, I learned to run lightly and gently on the balls of my feet. The day I mastered it was the last day I was ever injured.

Q: You trained for your first ultramarathon—a race organized by the mysterious gringo expat Caballo Blanco between the Tarahumara and some of America’s top ultrarunners—while researching and writing this book. What was your training like?

CM: It really started as kind of a dare. Just by chance, I’d met an adventure-sports coach from Jackson Hole, Wyoming named Eric Orton. Eric’s specialty is tearing endurance sports down to their basic components and looking for transferable skills. He studies rock climbing to find shoulder techniques for kayakers, and applies Nordic skiing’s smooth propulsion to mountain biking. What he’s looking for are basic engineering principles, because he’s convinced that the next big leap forward in fitness won’t come from strength or technology, but plain, simple durability. With some 70% of all runners getting hurt every year, the athlete who can stay healthy and avoid injury will leave the competition behind.

So naturally, Eric idolized the Tarahumara. Any tribe that has 90-year-old men running across mountaintops obviously has a few training tips up its sleeve. But since Eric had never actually met the Tarahumara, he had to deduce their methods by pure reasoning. His starting point was uncertainty; he assumed that the Tarahumara step into the unknown every time they leave their caves, because they never know how fast they’ll have to sprint after a rabbit or how tricky the climbing will be if they’re caught in a storm. They never even know how long a race will be until they step up to the starting line—the distance is only determined in a last-minute bout of negotiating and could stretch anywhere from 50 miles to 200-plus.

Eric figured shock and awe was the best way for me to build durability and mimic Tarahumara-style running. He’d throw something new at me every day—hopping drills, lunges, mile intervals—and lots and lots of hills. There was no such thing, really, as long, slow distance—he’d have me mix lots of hill repeats and short bursts of speed into every mega-long run.

I didn’t think I could do it without breaking down, and I told Eric that from the start. I basically defied him to turn me into a runner. And by the end of nine months, I was cranking out four hour runs without a problem.

Q: You’re a six-foot four-inches tall, 200-plus pound guy—not anyone’s typical vision of a distance runner, yet you’ve completed ultra marathons and are training for more. Is there a body type for running, as many of us assume, or are all humans built to run?

CM: Yeah, I’m a big’un. But isn’t it sad that’s even a reasonable question? I bought into that bull for a loooong time. Why wouldn’t I? I was constantly being told by people who should know better that “some bodies aren’t designed for running.” One of the best sports medicine physicians in the country told me exactly that—that the reason I was constantly getting hurt is because I was too big to handle the impact shock from my feet hitting the ground. Just recently, I interviewed a nationally-known sports podiatrist who said, “You know, we didn’t ALL evolve to run away from saber-toothed tigers.” Meaning, what? That anyone who isn’t sleek as a Kenyan marathoner should be extinct? It’s such illogical blather—all kinds of body types exist today, so obviously they DID evolve to move quickly on their feet. It’s really awful that so many doctors are reinforcing this learned helplessness, this idea that you have to be some kind of elite being to handle such a basic, universal movement.

Q: If humans are born to run, as you argue, what’s your advice for a runner who is looking to make the leap from shorter road races to marathons, or marathons to ultramarathons? Is running really for everyone?

CM: I think ultrarunning is America’s hope for the future. Honestly. The ultrarunners have got a hold of some powerful wisdom. You can see it at the starting line of any ultra race. I showed up at the Leadville Trail 100 expecting to see a bunch of hollow-eyed Skeletors, and instead it was, “Whoah! Get a load of the hotties!” Ultra runners tend to be amazingly healthy, youthful and—believe it or not—good looking. I couldn’t figure out why, until one runner explained that throughout history, the four basic ingredients for optimal health have been clean air, good food, fresh water and low stress. And that, to a T, describes the daily life of an ultrarunner. They’re out in the woods for hours at a time, breathing pine-scented breezes, eating small bursts of digestible food, downing water by the gallons, and feeling their stress melt away with the miles. But here’s the real key to that kingdom: you have to relax and enjoy the run. No one cares how fast you run 50 miles, so ultrarunners don’t really stress about times. They’re out to enjoy the run and finish strong, not shave a few inconsequential seconds off a personal best. And that’s the best way to transition up to big mileage races: as coach Eric told me, “If it feels like work, you’re working too hard.”

Q: You write that distance running is the great equalizer of age and gender. Can you explain?

CM: Okay, I’ll answer that question with a question: Starting at age nineteen, runners get faster every year until they hit their peak at twenty-seven. After twenty-seven, they start to decline. So if it takes you eight years to reach your peak, how many years does it take for you to regress back to the same speed you were running at nineteen?

Go ahead, guess all you want. No one I’ve asked has ever come close. It’s in the book, so I won’t give it away, but I guarantee when you hear the answer, you’ll say, “No way. THAT old?” Now, factor in this: ultra races are the only sport in the world in which women can go toe-to-toe with men and hand them their heads. Ann Trason and Krissy Moehl often beat every man in the field in some ultraraces, while Emily Baer recently finished in the Top 10 at the Hardrock 100 while stopping to breastfeed her baby at the water stations.

So how’s that possible? According to a new body of research, it’s because humans are the greatest distance runners on earth. We may not be fast, but we’re born with such remarkable natural endurance that humans are fully capable of outrunning horses, cheetahs and antelopes. That’s because we once hunted in packs and on foot; all of us, men and women alike, young and old together.

Q: One of the fascinating parts of Born to Run is your report on how the ultrarunners eat—salad for breakfast, wraps with hummus mid-run, or pizza and beer the night before a run. As a runner with a lot of miles behind him, what are your thoughts on nutrition for running?

CM: Live every day like you’re on the lam. If you’ve got to be ready to pick up and haul butt at a moment’s notice, you’re not going to be loading up on gut-busting meals. I thought I’d have to go on some kind of prison-camp diet to get ready for an ultra, but the best advice I got came from coach Eric, who told me to just worry about the running and the eating would take care of itself. And he was right, sort of. I instinctively began eating smaller, more digestible meals as my miles increased, but then I went behind his back and consulted with the great Dr. Ruth Heidrich, an Ironman triathlete who lives on a vegan diet. She’s the one who gave me the idea of having salad for breakfast, and it’s a fantastic tip. The truth is, many of the greatest endurance athletes of all time lived on fruits and vegetables. You can get away with garbage for a while, but you pay for it in the long haul. In the book, I describe how Jenn Shelton and Billy “Bonehead” Barnett like to chow pizza and Mountain Dew in the middle of 100-mile races, but Jenn is also a vegetarian who most days lives on veggie burgers and grapes.

Q: In this difficult financial time, we’re experiencing yet another surge in the popularity of running. Can you explain this?

CM: When things look worst, we run the most. Three times, America has seen distance-running skyrocket and it’s always in the midst of a national crisis. The first boom came during the Great Depression; the next was in the ‘70s, when we were struggling to recover from a recession, race riots, assassinations, a criminal President and an awful war. And the third boom? One year after the Sept. 11 attacks, trailrunning suddenly became the fastest-growing outdoor sport in the country. I think there’s a trigger in the human psyche that activates our first and greatest survival skill whenever we see the shadow of approaching raptors.

(Photo © James Rexroad)

BOOK
Eat to Live: The Revolutionary Formula for Fast and Sustained Weight Loss
Joel Fuhrman
$7.65

About this product:
Dr. Joel Fuhrman's revolutionary diet is not about willpower, it is about knowledge. Eat to Live offers a healthy, effective, and scientifically proven Six-Week Plan for shedding a radical amount of weight quickly. The key to the program's success is simple: health = nutrients: calories When the ratio of nutrients to calories in the food you eat is high, fat melts away. The more nutrient-dense food you consume, the more you will be satisfied with fewer calories and the less you will crave fat and high-calorie foods. Eat to Live will help you live longer, reduce your need for medications, and improve your overall health dramatically. It is a book that will change the way you want to eat. Most of all, though, Eat to Live will enable you to lose more weight than you ever thought possible.

BOOK
How to Win Friends & Influence People
Dale Carnegie
$7.13

About this product:
This grandfather of all people-skills books was first published in 1937. It was an overnight hit, eventually selling 15 million copies. How to Win Friends and Influence People is just as useful today as it was when it was first published, because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated. He also emphasizes fundamental techniques for handling people without making them feel manipulated. Carnegie says you can make someone want to do what you want them to by seeing the situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make people like you, win people over to your way of thinking, and change people without causing offense or arousing resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes before criticizing the other person." Carnegie illustrates his points with anecdotes of historical figures, leaders of the business world, and everyday folks. --Joan Price

BOOK
What to Expect When You're Expecting: Fourth Edition
Sharon Mazel
$14.00

About this product:
Announcing a brand new, cover-to-cover revision of America's pregnancy bible. What to Expect When You're Expecting is a perennial New York Times bestseller and one of USA Today's 25 most influential books of the past 25 years. It's read by more than 90% of pregnant women who read a pregnancy book--the most iconic, must-have book for parents-to-be, with over 14.5 million copies in print.

Now comes the Fourth Edition, a new book for a new generation of expectant moms--featuring a new look, a fresh perspective, and a friendlier-than-ever voice. It's filled with the most up-to-date information reflecting not only what's new in pregnancy, but what's relevant to pregnant women. Heidi Murkoff has rewritten every section of the book, answering dozens of new questions and including loads of new asked-for material, such as a detailed week-by-week fetal development section in each of the monthly chapters, an expanded chapter on pre-conception, and a brand new one on carrying multiples. More comprehensive, reassuring, and empathetic than ever, the Fourth Edition incorporates the most recent developments in obstetrics and addresses the most current lifestyle trends (from tattooing and belly piercing to Botox and aromatherapy). There's more than ever on pregnancy matters practical (including an expanded section on workplace concerns), physical (with more symptoms, more solutions), emotional (more advice on riding the mood roller coaster), nutritional (from low-carb to vegan, from junk food–dependent to caffeine-addicted), and sexual (what's hot and what's not in pregnant lovemaking), as well as much more support for that very important partner in parenting, the dad-to-be.

Overflowing with tips, helpful hints, and humor (a pregnant woman's best friend), this new edition is more accessible and easier to use than ever before. It's everything parents-to-be have come to expect from What to Expect... only better.

So what sent me back to recreate What to Expect--for a fourth time? Today, there's definitely no lack of information on pregnancy. In fact there's more information than ever before (a quick online search of pregnancy or a glance at pages and pages of pregnancy and parenting options right here on Amazon will clue you in on that). But often what's still hard to find is the right kind of information. Information that's accurate yet empathetic, reassuring yet realistic--that empowers you, but doesn't overwhelm or confuse you, that guides you but doesn't dictate to you. And it's not just about the right information, it's about information that's presented in the way that's most helpful--easy to access, easy to digest, easy to use. It's about information that makes your pregnant life less stressful--more enjoyable, and, well, easier.

The fourth edition is a new What To Expect for a new generation of readers--you!--and I'm excited to say it's the best What To Expect yet. It's packed with all new information, of course (since things tend to change quickly in the baby-making and baby-delivering business--something you're probably all too aware of already if you've made more than one trip to the birthing room). But it doesn't only take into account what's new in obstetrics and what's new in pregnancy; it takes into account what's relevant to pregnant women now. Lifestyle. Working. Eating on the run. Juggling the pregnant life with real life. Keeping up with relationships. Birthing options that are family friendly and pregnancy care that incorporates the best that complimentary and alternative medicine has to offer. Managing multiples (which more and more moms are carrying). Sorting out the information from the misinformation--the reality from the hype, fact from Internet legend.

The fourth edition also takes into account how you likely use books these days, so the format is even more accessible than ever. More geared to in-the-moment, find-it-in-a-flash reading.

Most important of all, the fourth edition celebrates pregnancy. I have a passion for pregnancy, and always have. I love moms, I love dads, and I love babies. But everything about this fourth edition from the happy, excited mom-to-be on the cover, proudly caressing her beautiful belly and its even more beautiful contents, to the adorable week-by-week description of the making of your baby, to the positive (yet realistic), mom-to-mom tone throughout--this fourth edition is not just an explanation of those 9 amazing (though often bewildering) months you have ahead of you. It's a celebration of them.

What to Expect When You're Expecting fourth edition is everything moms and dads have come to expect from What to Expect... only better. And I can't wait to start sharing it with you.

I guess you can say--I'm a proud mama all over again.

--Heidi Murkoff

What to Expect: Eating Well When You're Expecting

What to Expect the First Year

The What to Expect Pregnancy Journal & Organizer

BOOK
Good to Great: Why Some Companies Make the Leap... and Others Don't
Jim Collins
$11.25

About this product:
Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so great, the book offers a well-reasoned road map to excellence that any organization would do well to consider. Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come. --Harry C. Edwards

BOOK
The Audacity to Win: The Inside Story and Lessons of Barack Obama's Historic Victory
David Plouffe
$11.75

About this product:
The architect of the Obama campaign reveals how it all happened- and how it will revolutionize our politics

David Plouffe not only led the effort that put Barack Obama in the White House, but he also changed the face of politics forever and reenergized the idea of democracy itself. The Audacity to Win is his story of that groundbreaking achievement, taking readers inside the remarkable campaign that led to the election of the first African American president.

For two years Plouffe worked side by side with Obama, charting the course of the campaign. His is the ultimate insider's tale, revealing both the strategies that delivered Obama to office and how the candidate and campaign handled moments of great challenge and opportunity. Moving from the deliberations about whether to run at all, through the epic primary battle with Hillary Clinton and the general election against John McCain, Plouffe showcases the high-wire gamesmanship that fascinated pundits and the drama and intrigue that captivated a nation.

The Audacity to Win chronicles the arrival of a new moment in American life at the convergence of digital technology and grassroots organization, and the exciting possibilities revealed by a campaign that in many ways functioned as a $1 billion start-up with laser-like focus and discipline. In this extraordinary book, David Plouffe unfolds one of the most important political stories of our time, one whose lessons are not limited to politics, but reach to the greatest heights of what we dream about for our country and ourselves.

BOOK
Jim Cramer's Getting Back to Even
James J. Cramer
$13.44

About this product:
In his new book, Cramer offers the most detailed guidance he has ever given on how to invest in a changed market. Savvy investors will not just survive; they will thrive. Cramer begins with six rules for protecting the money you have and making sure that you have the money you need. (Rule Number 3: Skip the first four stages of portfolio grief: denial, anger, bargaining, and depression.) Your portfolio won't fix itself; you have to do that. It's easy to close your eyes and pretend that it all never happened, but you'll never get back to even that way, much less profit from the opportunities that this new market offers to investors who know where to put their money. One key to making investment decisions is to watch what the mutual-fund managers are doing and -- better yet -- to anticipate their moves. Cramer tells you how to do this. Their decisions will move markets, and you want to profit from these moves.

Cramer explains why dividends may be another key to picking winners in the post-crash stock market, and he introduces a category he calls the accidental high yielders -- stocks whose prices have taken a beating, boosting their yields. Some of these stocks could make a major move upward; Cramer tells you how to spot the ones that could take off.

For the first time in any of his books, Cramer offers a portfolio of twelve stocks that he says are poised to profit from the economic recovery. And he gives investors a list of five regional banks that could make big moves and return a handsome reward to shareholders. As always, Cramer explains why investors can't just take his word but have to "buy and homework" on these stocks to make sure that their stories don't change.

If you're near or in retirement, your opportunities to recover and profit are more limited than those of younger investors. Cramer tells you why stocks should still be an important part of your investment portfolio. And for younger investors, Cramer explains why you must take advantage of what could be a rare opportunity to buy stocks at fabulous prices and set up a terrific portfolio.

Cramer offers advanced tips for investors who have the time and are willing to invest it to profit from the post-crash stock market. Call options may seem like exotic and dangerous investment tools, but Cramer shows why they can be a conservative investing strategy that can bring quick returns in a recovering market. He explains how to use IPOs and secondary offerings wisely to juice your investment portfolio.

And as if all that weren't enough, Cramer has come up with twenty-five new rules for the post-crash market. (Rule Number 4: It pays to follow the dumb money.)

Getting Back to Even is indispensable for any investor still reeling in shock from the 2008-2009 market collapse and wondering where to go from here. From investment strategies to specific stock recommendations, it's the foundation for the portfolios that will soar when the economic recovery takes hold.

BOOK
Eat Your Way To Happiness
Elizabeth Somer
$9.25

About this product:
Are you satisfied with your weight? Do you have enough energy to make it through the day? Do you consider yourself a happy person? All of these things are related, and your energy, mental clarity, mood and, of course, waistline are all directly connected to what you eat.

In Eat Your Way to Happiness, you'll learn that healthy eating is a lot easier than you may think, and that making a few simple changes to your diet can have amazing results. Discover:

- The 1, 2, 3 combination of breakfast foods that will keep you energized all day.

- Which carbs and fats to eat and why the right ones will help elevate your mood and decrease your weight.

- The 12 super foods that pack an added punch for boosting mood and slimming your waistline.

- Nutritious foods that have been scientifically shown to tweak brain chemistry so you feel calmer, happier and more energetic and more likely to stick to your diet.

- The amazing studies showing that chocolate and wine can help you live longer and more happily.

And much more!

BOOK
First to Fight (Starfist, Book 1)
Dan Cragg
$10.00

About this product:
"Marines, we have just become a low-tech deep recon patrol . . ."

Stranded in a hellish alien desert, stripped of their strategic systems, quick reaction force, and supporting arms, and carrying only a day's water ration, Marine Staff Sergeant Charlie Bass and his seven-man team faced a grim future seventy-five light-years from home. The only thing between his Marines and safety was eighty-five miles of uncharted, waterless terrain and two thousand bloodthirsty savages with state-of-the-art weapons in their hands and murder on their minds.

But the enemy didn't reckon on the warrior cunning of Marines' Marine Charlie Bass and the courage of the few good men who would follow him anywhere--even to death. . .

"HARD TO PUT DOWN . . . Any book written by Cragg and Sherman is bound to be addictive, and this is the first in what promises to be a great adventure series. FIRST TO FIGHT is rousing, rugged, and just plain fun."
--Ralph Peters, New York Times bestselling author of Red Army