Advertisers Online Advertising Agencies - TV On Amazon.com _{Check eBay.com!}

BOOK
StrengthsFinder 2.0: A New and Upgraded Edition of the Online Test from Gallup's Now, Discover Your Strengths
Tom Rath
$12.79

About this product:
ACCESS CODE PACKET OPENED, MAY NOT BE VALID, BOOK IN OUTSTANDING CONDITION!

BOOK
Windows 7 For Dummies Book + DVD bundle
Andy Rathbone
$13.49

About this product:

A terrific value-a full-size book plus video demonstrations of key Windows 7 tasks

Windows 7 is Microsoft's much-anticipated new release of the operating system that powers nearly 90% of the world's computers. This two-for-one package provides the step-by-step guidance that will get you up and running with all the exciting new features.

This bundle includes the complete Windows 7 For Dummies book plus a DVD with two hours of video training. Featuring the expert advice you get in the book, the DVD shows you how to accomplish various Windows tasks and displays the screens you'll see as you proceed.

• A two-for-one value - the full-size Windows 7 For Dummies book plus two hours of video training on DVD
• Windows 7 has new features, an interface with more graphical elements, better interactivitiy with other devices, and faster speed
• Whether you're new to computers or just to Windows 7, this handy package provides a simple, easy-to-use guide plus video illustration to help you accomplish basic tasks in Windows
• Covers the things most books assume you already know, as well as how to work with files and programs, get things done online, and customize Windows 7
• Shows you how to use movie, music, and photo management features, how to upgrade your system, and how to fix common problems you'll encounter
• DVD shows you what you'll see on the screen as you master each step

This great book-and-DVD package will have you comfortably using Windows 7 faster than you can say 1-2-3!

BOOK
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
David Meerman Scott
$11.71

About this product:
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.

BOOK
Rapid Review Pathology: With STUDENT CONSULT Online Access
Edward F. Goljan
$32.26

About this product:
Get the most from your study time...and experience a realistic USMLE simulation! Rapid Review Pathology, by Edward F. Goljan, MD, makes it easy for you to master all of the pathology material covered on the USMLET Step 1 Exam. It combines an outline-format review of key concepts with over 400 hundred USMLE-style practice questions - online - that give you all the practice you need to succeed!

Book

• 
  

  Outline format: Concise, high-yield subject matter is presented in a study-friendly format.



• 
  

  High-yield margin notes: Key content that is most likely to appear on the exam is reinforced in the margin notes.



• 
  

  Visual elements: Full-color photographs are utilized to enhance your study and recognition of key pathology images. Abundant two-color schematics and summary tables enhance your study experience.



• 
  

  Two-color design: Colored text and headings make studying more efficient and pleasing.

New! Online Study and Testing Tool

• A minimum of 350 USMLE Step 1-type MCQs: Clinically oriented, multiple-choice questions that mimic the current USMLE format, including high-yield images and complete rationales for all answer options.


• Online benefits: New review and testing tool delivered via the USMLE Consult platform, the most realistic USMLE review product on the market. Online feedback includes results analyzed to the subtopic level (discipline and organ system).


• Test mode: Create a test from a random mix of questions or by subject or keyword using the timed test mode. USMLE Consult simulates the actual test-taking experience using NBME's FRED interface, including style and level of difficulty of the questions and timing information. Detailed feedback and analysis shows your strengths and weaknesses and allows for more focused study.


• Practice mode: Create a test from randomized question sets or by subject or keyword for a dynamic study session. The practice mode features unlimited attempts at each question, instant feedback, complete rationales for all answer options, and a detailed progress report.


• Online access: Online access allows you to study from an internet-enabled computer wherever and whenever it is convenient. This access is activated through registration on www.studentconsult.com with the pin code printed inside the front cover.

Student Consult

• Full online access: You can access the complete text and illustrations of this book on www.studentconsult.com.


• Save content to your PDA: Through our unique Pocket Consult platform, you can clip selected text and illustrations and save them to your PDA for study on the fly!


• Free content: An interactive community center with a wealth of additional valuable resources is available.

BOOK
Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition
Steve Krug
$21.99

About this product:
Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design.

Three New Chapters!

• Usability as common courtesy -- Why people really leave Web sites
• Web Accessibility, CSS, and you -- Making sites usable and accessible
• Help! My boss wants me to ______. -- Surviving executive design whims
  

BOOK
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
$7.75

About this product:
This celebrated New York Times bestsellernow poised to reach an even wider audience in paperbackis a book that is changing the way North Americans think about selling products and disseminating ideas. Gladwells new afterword to this edition describes how readers can constructively apply the tipping point principle in their own lives and work. Widely hailed as an important work that offers not only a road map to business success but also a profoundly encouraging approach to solving social problems.

BOOK
Fascinate: Your 7 Triggers to Persuasion and Captivation
Sally Hogshead
$13.32

About this product:

What triggers fascination, and how do companies, people, and ideas put those triggers to use?

Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Fascination: the most powerful way to influence decision making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.

Fascination plays a role in every type of decision making, from the brands you choose to the songs you remember, from the person you marry to the employees you hire. And by activating the right triggers, you can make anything become fascinating.

To explore and explain fascination's irresistible influence, Sally Hogshead looks beyond marketing, delving into behavioral and social studies, historical precedents, neurobiology and evolutionary anthropology, as well as conducting in-depth interviews and a national study of a thousand consumers, to emerge with deeply rooted patterns for why, and how, we become captivated.

Hogshead reveals why the Salem witch trials began with the same fixations as those in Sex and the City. How Olympic athletes are subject to obsessions similar to those of fetishists. How a 1636 frenzy over Dutch tulip bulbs perfectly mirrors the 2006 real estate bubble. And why a billion-dollar "Just Say No" program actually increased drug use among teens, by activating the same "forbidden fruit" syndrome as a Victoria's Secret catalog.

Whether you realize it or not, you're already using the seven triggers. The question is, are you using the right triggers, in the right way, to get your desired result? This book will show you.

BOOK
Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Jay Conrad Levinson
$7.99

About this product:

BOOK
Yes!: 50 Scientifically Proven Ways to Be Persuasive
Robert B. Cialdini
$8.60

About this product:
Small changes can make a big difference in your powers of persuasion

What one word can you start using today to increase your persuasiveness by more than fifty percent?

Which item of stationery can dramatically increase people's responses to your requests?

How can you win over your rivals by inconveniencing them?

Why does knowing that so many dentists are named Dennis improve your persuasive prowess?

Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science, and researchers who study it have uncovered a series of hidden rules for moving people in your direction. Based on more than sixty years of research into the psychology of persuasion, Yes! reveals fifty simple but remarkably effective strategies that will make you much more persuasive at work and in your personal life, too.

Co-written by the world's most quoted expert on influence, Professor Robert Cialdini, Yes! presents dozens of surprising discoveries from the science of persuasion in short, enjoyable, and insightful chapters that you can apply immediately to become a more effective persuader. Why did a sign pointing out the problem of vandalism in the Petrified Forest National Park actually increase the theft of pieces of petrified wood? Why did sales of jam multiply tenfold when consumers were offered many fewer flavors? Why did people prefer a Mercedes immediately after giving reasons why they prefer a BMW? What simple message on cards left in hotel rooms greatly increased the number of people who behaved in environmentally friendly ways?

Often counterintuitive, the findings presented in Yes! will steer you away from common pitfalls while empowering you with little known but proven wisdom.

Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

BOOK
Ultimate Guide to Google Ad Words, 2nd Edition: How To Access 100 Million People in 10 Minutes
Bryan Todd
$14.40

About this product:

Double Your Web Traffic—Overnight!

Google gets searched more than 250 million times every day—creating an unbelievable opportunity to get your business in front of thousands every minute…IF you know what you’re doing.

Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn’t. Learn how to build an aggressive campaign from scratch, increase your search engine visibility, consistently capture clicks, double your website traffic, and increase your sales! No other guide is as comprehensive or current in its coverage of today’s fastest, most powerful advertising medium.

Learn how to:

• Build a powerful, streamlined campaign from scratch
• Develop high quality keyword lists
• Write killer advertising and website copy that gets clicks
• Get your ads in front of the best audience possible
• Keep your ads showing up with high quality scores
• Triple your traffic with site-targeted AdSense and Google image ads
• Earn high rankings in Google’s organic search results
• Slash your bid prices
• Gain more conversions and sales
• Avoid costly mistakes made by all Google advertisers
• Determine what’s working with Google’s conversion tracking
• And more!

Plus get FREE e-mail updates on Google’s ever-changing system!