About this product: Theodor Adorno was no stranger to controversy. In The Jargon of Authenticity he gives full expression to his hostility to the language employed by certain existentialist thinkers such as Martin Heidegger. With his customary alertness to the uses and abuses of language, he calls into question the jargon, or 'aura', as his colleague Walter Benjamin described it, which clouded existentialists' thought. He argued that its use undermined the very message for meaning and liberation that it sought to make authentic. Moreover, such language - claiming to address the issue of freedom - signally failed to reveal the lack of freedom inherent in the capitalist context in which it was written. Instead, along with the jargon of the advertising jingle, it attributed value to the satisfaction of immediate desire. Alerting his readers to the connection between ideology and language, Adorno's frank and open challenge to directness, and the avoidance of language that 'gives itself over either to the market, to balderdash, or to the predominating vulgarity', is as timely today as it ever has been.
About this product: George Gibbs was an American geologist and ethnologist who contributed to the study of the languages of indigenous peoples in Washington Territory. Known for his expertise on Native American customs and languages, Gibbs participated in numerous treaty negotiations between the U.S. government and the native tribes.
About this product: This volume is produced from digital images created through the University of Michigan University Library's preservation reformatting program. The Library seeks to preserve the intellectual content of items in a manner that facilitates and promotes a variety of uses. The digital reformatting process results in an electronic version of the text that can both be accessed online and used to create new print copies. This book and thousands of others can be found in the digital collections of the University of Michigan Library. The University Library also understands and values the utility of print, and makes reprints available through its Scholarly Publishing Office.
About this product: The Social Science Jargon Buster tackles the most confusing concepts in the social sciences in an easy-to-understand, erudite, and witty way. Zina O’Leary brings impressive clarity and insight to even the most complex terms. This practical, down-to-earth dictionary helps students new to the social sciences gain a thorough understanding of the key terms. Each entry includes a concise core definition, a more detailed explanation, and an introduction to the associated debates and controversies. In addition, the book includes a useful outline of the practical application of each term, as well as a list of key figures and recommendations for further reading.
About this product: Business and culture are inextricably linked, each reflecting and reinforcing trends in the other. In Understanding American Business Jargon, W. Davis Folsom captures the essence of both by focusing on the terms and phrases that make up our business vocabulary. From "AAA" to "Zombie Bonds," Folsom takes us on a tour of over 2500 concepts that cover the spectrum of business-speak. In this fully revised, updated, and expanded edition, Folsom captures the spirit of business in the new millennium, with such colorful terms as "adhocracy," "Dilbert principle," "hyperlink," "traction," and "viral marketing." Each term is succinctly defined and described in context, and many are illustrated with quotations from the popular press. Including slang, acronyms, a bibliography, an introduction that discusses recent trends in business language, and cross-referenced throughout, Understanding American Business Jargon is not only a handy reference for any businessperson, student, or researcher, but an entertaining glimpse into our constantly evolving business culture.
About this product: Business "buzzwords" or jargon are everywhere, especially where English is a second language and used considerably in business dealings but not always with full comprehension. This book traces the origins of the best of the current business buzzwords, many of which are borrowed from the military or the world of contact sport. Set out in alphabetical order the buzzword definitions are both informative and amusing and provide an insight into the preoccupationns of modern business.
About this product: In the days before television, radio was the constant voice in American life. When radio spoke, America listened-especially to the men and women who spoke directly to their unseen audience. Sometimes formal, sometimes as familiar as the friend next door, their presence filled the airwaves: announcers, newscasters, sportscasters, showbiz reporters, advice consultants, emcees and breakfast chatterboxes. These radio personalities became as popular and familiar as the most public faces of the time. Here among profiles of more than 1100 "radio speakers" are famous names like George Ansbro, Red Barber, H.V. Kaltenborn, Dorothy Kilgallen, Edward R. Murrow, Louella Parsons, Walter Winchell and more. Also amply represented are hundreds of lesser known individuals who left indelible auditory impressions. Whether their fame was forever or fleeting, all were a part of the American voice during the grand epoch of network radio.
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