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BOOK
The Really, Really, Really Easy Step-by-Step Guide to Building Your Own Website: For Absolute Beginners of All Ages (Really, Really, Really Easy Step-By-Step Guide To...)
Cheryl Smith
$7.11

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Many Internet users would love to have their own Web page—but they haven’t the time, inclination, or budget for learning HTML or hiring professionals. This step-by-step practical guide helps them create a site from scratch, from planning the structure and registering the domain to attracting visitors and updating content. Best of all, the authors’ own supporting Web site offers free software for designing the pages, search engine optimization, and uploading the site to a server…all without knowing HTML!

BOOK
Build Your Own Website the Right Way Using HTML & CSS
Ian Lloyd
$18.99

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BOOK
ASP.NET 2.0 Website Programming: Problem - Design - Solution (Programmer to Programmer)
Marco Bellinaso
$5.48

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ASP.NET 2.0 Programming: Problem Design Solution is aimed at describing, designing, and implementing a site much like the ones you’re probably working on or will be soon, while taking the opportunity to introduce and explain many of the new features that the new great ASP.NET 2.0 framework offers. Difficult problems are addressed head-on so you'll be ready for most of the problems you’ll typically face when writing a modern website, and have one or more solutions ready for them.

Unlike many other ASP.NET books that show examples for individual pages or features, the example in this book is an integrated end-to-end site (written in C#). The entire book and site has been written specifically for ASP.NET 2.0, to use the ASP.NET 2.0 features wherever they make sense.

The end-result is a website which features a layout with user-selectable themes, a membership system, a content management system for publishing and syndicating articles and photos, polls, mailing lists, forums, an e-commerce store with support for real-time credit card processing, homepage personalization, and localization. The book leads the reader through development of a site with:

• Account registration, personalization and theming
• News and events, organized into categories
• Opinion polls
• Newsletter
• Forums
• E-commerce store with shopping cart and order management
• Localization

• Full online back-end administrative section, to manage practically all data from an intuitive user interface
• Site deployment

• Master pages
• Theming
• Personalization & Web parts
• Membership & Profile modules
• Personalization
• The new server-side UI controls such as GridView, DetailsView, FormView, Wizard, MultiView, the new xxxDataSource and navigation controls, among others.
• The new compilation mode and deployment modes
• The new framework for instrumenting the site, as well as handling & logging exceptions
• The new ADO.NET 2.0 features (e.g. caching with database dependency)
• The new classes for easy distributed transactions Management

This book is also available as part of the 5-book ASP.NET 2.0 Wrox Box (ISBN: 0-470-11757-5). This 5-book set includes:

• Professional ASP.NET 2.0 Special Edition (ISBN: 0-470-04178-1)
• ASP.NET 2.0 Website Programming: Problem - Design - Solution (ISBN: 0764584642 )
• Professional ASP.NET 2.0 Security, Membership, and Role Management (ISBN: 0764596985)
• Professional ASP.NET 2.0 Server Control and Component Development (ISBN: 0471793507)
• ASP.NET 2.0 MVP Hacks and Tips (ISBN: 0764597663)
• CD-ROM with more than 1000 pages of bonus chapters from 15 other .NET 2.0 and SQL Server(TM) 2005 Wrox books
• DVD with 180-day trial version of Microsoft(r) Visual Studio(r) 2005 Professional Edition

BOOK
Building Findable Websites: Web Standards SEO and Beyond
Aarron Walter
$21.89

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This is not another SEO book written for marketing professionals.  Between these covers you’ll find practical advice and examples for people who build websites aiming to reach their target audience. Each chapter will introduce you to best practices and fresh perspectives on how to accomplish these simple, yet indispensable goals:

• Help more people find your site

• Help users find content within your site

• Encourage return visits

BOOK
I've Got a Domain Name--Now What???: A Practical Guide to Building a Website and Web Presence
Jean Bedord
$17.23

About this product:
Setting up your own domain and website without a readily available office expert can be challenging, even for the technically savvy. You have to choose from multiple options, from simple to complex, to configure web technology to meet your needs. Individually, each software component is not difficult. It's the oh-so-important details involved in putting them together that can be problematic.

This book is your guide to the many technology tools that can be utilized to build your web presence. Stages from registering a domain name to creating a website and utilizing your domain for email and internet marketing are outlined.

Top 5 things the reader will walk away with after reading the book:

• 1. Set up a domain registration correctly for asset protection, email and a website.
• 2. Evaluate options for building a website.
• 3. Become aware of alternative email configurations for domain names.
• 4. Make their domain and website findable using simple internet marketing techniques.
• 5. Learn basic online and offline tactics for driving web traffic to their website.

BOOK
Website Optimization
Andrew B King
$16.49

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Remember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference between enterprise success and failure, and it takes a lot more know-how to achieve success.

This book is a comprehensive guide to the tips, techniques, secrets, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored, exemplified and explained.

Website Optimization combines the disciplines of online marketing and site performance tuning to attain the competitive advantage necessary on today's Web. You'll learn how to improve your online marketing with effective paid and natural search engine visibility strategies, strengthened lead creation and conversion to sales methods, and gold-standard ad copywriting guidelines. Plus, your increased site speed, reduced download footprint, improved reliability, and improved navigability will work synergistically with those marketing methods to optimize your site's total effectiveness.

In this book for business and IT managers, author Andrew King, president of Website Optimization, LLC, has assembled experts in several key specialties to teach you:

Search engine optimization -- addressing best (and worst) practices to improve search engine visibility, including step-by-step keyword optimization guidelines, category and tag cloud creation, and guerilla PR techniques to boost inbound links and improve rankings Pay-per-click optimization -- including ad copywriting guidelines, setting profit-driven goals, calculating and optimizing bids, landing page optimization, and campaign management tips Optimizing conversion rates -- increasing leads with site landing page guidelines, such as benefit-oriented copy, credibility-based design, value hierarchies, and tips on creating unique selling propositions and slogans Web performance tuning -- optimizing ways to use (X)HTML, CSS, and Ajax to increase speed, reduce your download footprint, and increase reliability Advanced tuning -- including client-side techniques such as on-demand content, progressive enhancement, and inline images to save HTTP requests. Plus server-side tips include improving parallelism, using cache control, browser sniffing, HTTP compression, and URL rewriting to remap links and preserve traffic Web metrics -- illustrating the best metrics and tools to gather details about visitors and measure web conversion and success rates, and covering both search marketing metrics and web performance measures including Pathloss and waterfall graphs.

Website Optimization not only provides you with a strategy for success, it also offers specific techniques for you and your staff to follow. A profitable website needs to be well designed, current, highly responsive, and optimally persuasive if you're to attract prospects, convert them to buyers, and get them to come back for more. This book describes precisely what you need to accomplish to achieve all of those goals.

BOOK
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
Bruce C. Brown
$12.47

About this product:
Interested in promoting your business and/or Web site, but don t have the big budget for traditional advertising? This new book will show you how to build, promote, and make money off of your Web site or brick and mortar store using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success! Learn how to generate more traffic for your site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers to your business and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search-engine strategies, learn the inside secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web-design information, search-engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. **Award-Winning Finalist in the Business Category of the National Indie Excellence 2007 Book Awards **Bronze Winner in the Computer/ Internet Category of the 2007 Independent Publisher Book Awards

BOOK
Create Your Own Website (4th Edition)
Scott Mitchell
$13.99

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Build a great personal or business website… absolutely no experience needed!

Why pay a professional web developer? If you can use a word processor, you can do it yourself! This package contains all the software, templates, and simple step-by-step instructions you need to build a great site in practically no time!

Build sites like these using our professional-quality templates:

-Family sites

-Hobby sites

-Community and nonprofit sites

-Online storefronts that accept credit card payments via PayPal

-Post video on YouTube

8 Easy Projects

In this book you’ll see just how easy it is to create your own website. The CD included with this book contains professional website templates and a free web page editor. With the web page editor, you can quickly and easily customize the templates into your personal websites. Better still, using the editor is as simple as using a word processor.

Use easy web-based services to:

-Sell products at your own eBay Store

-Create your own personal or professional blog

-Display your digital photos on your own Snapfish site

-Share your videos on YouTube

-Create a MySpace page that’ll stand out from the crowd

-Build your social network with your own Facebook presence

You won’t believe how easy it is to build your own site...or how much fun!

CD-ROM contains all the tools you need:

• The complete open source SeaMonkey Suite software toolset for building websites (no restrictions, not a demo!)
• HTML sample templates

BOOK
Best Website: Simple Steps to Successful Websites
Nelson Bates
$14.99

About this product:
The Best Website® book shows how to profit at least $10,000 to $20,000 a month with your website business. The book details specifically "how-to" select the best type of web business to start, build a new website with Easy Web Design. Also, how to create remarkable Internet Marketing... with real results in 11 days! And finally a little known method about how to profit $100,000 in 30 days using a strategy no-one talks about.

BOOK
The Web Designer's Idea Book: The Ultimate Guide To Themes, Trends & Styles In Website Design
Patrick Mcneil
$15.24

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Inspiring Web Design at a Glance

The Web Designer's Idea Book includes more than 700 websites arranged thematically, so you can find inspiration for layout, color, style and more. Author Patrick McNeil has cataloged more than 20,000 sites on his website, and showcased in this book are the very best examples.

Sites are organized by color, design style, type, theme, element and structure. It's easy to use and reference again and again, whether you're talking with a co-worker or discussing website design options with a client. As a handy desk reference for design layout, color and style, this book is a must-have for starting new projects.