About this product: This unique sales guide presents customer-focused selling strategies utilizing the GUEST approach to selling. Training expert Kelley Robertson provides a blueprint for success, by outlining a step-by-step process that shows readers exactly how to apply the concepts he presents. Written in easy-to-understand language, this book is a guide for people who are serious about increasing their sales, while improving their customer service.
About this product: Your web site is a business--design it like one. Billions of dollars in spending decisions are influenced by web sites. So why aren't businesses laser-focused on designing their sites to maximize their Return on Investment (ROI)?
Web design can do more than make a site look good--it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage.
It's time to make web sites accountable. It's time to make design decisions based on metrics and business goals. It's time for Web Design for ROI.
In this book you'll learn:
Why so many organizations think about web design the wrong way How small design changes can have a big impact on your bottom line Simple tips to increase web sales/leads by 10% - 50% (or more) Concrete design guidelines for: Landing pages Home pages Category pages Detail pages Forms Checkout processes Packed with helpful examples from a wide variety of sites!
About this product: Hey, a fresh idea for a browser! If you're ready to get away from slow-loading Bookmarks and Favorites, you may want to try the Opera browser's fast Hot Lists. With Opera, you may have more than one Web page open at a time, or you can open an entire Web site at once. Think of it! (Yes, someone did.) With this ...For Dummies guide, the world of Opera is yours. The view of the World Wide Web through your Opera window is much more customizable as you get rid of icons you never use and choose options that would send even the freakiest control freak's head spinning. The book's CD-ROM gets you started with an evaluation version of Opera for Windows and cool plug-ins and add-ons to keep you busy with your new browser.
About this product: More than two thousand quotes by America's beloved humorist cover four hundred subjects, including Americans, The World at Large, City Blight, Country Living, Government, Taxes, and more, arranged in alphabetical order. By the coauthors of A Will Rogers Treasury.IP.
About this product: From one of the most original writers now at work, an expansive, learned, and utterly charming reverie on what it means to be lost in a book.
Louis Menand, writing in The New Yorker, called Geoffrey O'Brien's The Phantom Empire "a prose poem about the pleasures and distractions of movie-watching," "an ambitiously literary attempt to write about the [mystery of the] medium as though it were a dream the author had just awakened from." Now, in The Browser's Ecstasy, O'Brien has written a prose poem about reading, a playful, epigrammatic nocturne upon the dream-state one falls into when "lost in a book," upon the uncanny, trancelike pleasure of making silent marks on paper utter sounds inside one's head.
We call The Browser's Ecstasy a "Meditation on Reading," but like any truly original book--and especially the short book that goes both far and deep--it resists easy summary and classification. As Luc Sante once wrote, "The density of O'Brien's work makes word count irrelevant as an index of substance; he is seemingly capable of compressing entire encyclopedias into his parenthetical asides. I defy you to name any precedent for what he does. He's a school unto himself."
No special equipment or software needed beyond a Web browser
Teaches principles of good programming practice
Lots of fun!
Learn How to Program Using Any Web Browser is a book about general principles of good programming practice for complete novices. If you're a teen or someone who is just starting to get curious about what makes a computer work, or an office worker who has been using computer applications for years and would like to spend some time looking deeper into what makes them tick, then this book is for you.
Learn How to Program Using Any Web Browser teaches the basics of programming using JavaScript. JavaScript, a modern programming language, can be written using any text editor and displayed in almost any web browser, regardless of the operating system. In the process, author Harold Davis discusses modern computer programming principles and explains concepts such as object-oriented programming in an easy-to-understand manner.
About this product: In this age of genetic engineering and global warming, it is more important than ever to understand the history and current trends of science and technology. With so much information out there, though, it"s hard to know where to start. That"s where The History of Science and Technology — the most comprehensive and up-to-date chronology of its kind — comes in. From the first stone tools to the first robot surgery, this easy-to-read, handy reference book offers more than seven thousand concise entries organized within ten major historical periods and categorized by subject, such as archaeology, biology, computers, food and agriculture, medicine and health, materials, and transportation. You can follow the world"s scientific and technological feats forward or backward, year by year, and subject by subject. Under 8400 BCE Construction, you will discover that the oldest known wall was built in Jericho. Jump to 1454 Communication and you will learn about Johann Gutenberg"s invention of movable type. Take an even larger leap to 2002 Computers and find out about the invention of the Earth Simulator, a Japanese supercomputer.
The History of Science and Technology answers all the what, when, why, and how questions about our world"s greatest discoveries and inventions: How are bridges built? When were bifocal eyeglasses invented and by whom? What medical discovery led to the introduction of sterilization, vaccines, and antibiotics? What is the PCR (polymerase chain reaction) process, and why is it one of the pillars of the biotechnology revolution? Not only can you discover how our world came to be and how it works, but with cross-referenced entries you can also trace many intricate and exciting connections across time.
Highly browsable yet richly detailed, expertly researched and indexed, The History of Science and Technology is the perfect desktop reference for both the science novice and the technologically advanced reader alike.
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