About this product: Commercial Real Estate Investing 1O1
Trump University books are practical, straightforward primers on the basics of doing business the Trump way--successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business, with or without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school--experience.
In Trump University Commercial Real Estate Investing 101, you'll discover how to: * Get started as a small investor * Understand and read market cycles * Attract deals and keep them coming * Use three different techniques for property valuation * Lock in your profit in the early stages of a deal * Perform due diligence and uncover the truth behind every deal * Take only smart risks and recognize bad deals before it's too late * Tap into financing sources and structure your deals * Develop a team that will keep your business going when it gets too big to handle alone * Do simple, smart things to maximize profits when you sell
About this product: What a perfect gift. Perfect for baby showers. Irresistible for a newborn, or for a one-, two-, even a three-year-old’s birthday. Ideal as a set that grandparents, aunts and uncles, in-laws, and close personal friends of the baby (babies have close personal friends?) will find particularly perfect to give. Housed in a bold, happy slipcase are three bestselling Boynton on Board books: Barnyard Dance!, Oh My Oh My Oh My Dinosaurs!, and Pajama Time!
It’s the wonderfulest introduction to the world of Boynton—square-dancing pigs and sheep, wide-eyed dinosaurs, and a sleepy, PJ-clad menagerie. The books, which in their chunkiness present a deliciously tactile handful for little readers, sport die-cut covers that reveal a glimpse of the fun inside. And what fun it is! Big, bold, humorous, rhyming verses, and those ever-whimsical illustrations that have made Sandra Boynton one of America’s best-loved artists. A box of pure read-aloud pleasure.
About this product: More than 100 vivid, graphic comparison pictures illustrate every point in this classic and can help any photographer maximize the creative impact of his or her exposure decisions. Peterson stresses the importance of metering the subject for a starting exposure and then explains how to use various exposure meters and different kinds of lighting. The book contains lessons on each element of the triangle and how it relates to the other two in terms of depth of field, freezing and blurring action, and shooting in low light or at night. A section on special techniques explores such options as deliberate under-and over-exposures, how to produce double exposures, bracketing, shooting the moon, and the use of filters. Understanding Exposure demonstrates that there are always creative choices about how to expose a picture - and that the decision is up to the photographer, not the camera.
About this product: This innovative approach -- blending practicality and creativity -- is now in full-color!
From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, Designing Brand Identity helps companies create stronger brands by offering real substance. With an easy-to-follow style, step-by-step considerations, and a proven, universal five-phase process for creating and implementing effective brand identity, the book offers the tools you need, whether a brand manager, marketer, or designer, when creating or managing a brand. This edition includes a wealth of full-color examples and updated case studies for world-class brands such as BP, Unilever, Citi, Tazo Tea, and Mini Cooper.
Alina Wheeler (Philadelphia, PA) applies her strategic imagination to help build brands, create new identities, and design brand-identity programs for Fortune 100 companies, entrepreneurial ventures, foundations, and cities.
About this product: The world's bestselling guide to patenting your creation!
Have a world-class idea? Ready to protect your invention from copycats? Then turn to the best resource available-- Patent It Yourself.
Attorney David Pressman takes you through the entire patent process, providing scrupulously updated information and clear instructions to help you:
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Thoroughly updated, the 13th edition provides the latest U.S. Patent and Trademark Office rules and forms. It covers how to file a patent electronically with the USPTO, details about combination inventions, marked changes in the EFS electronic patent filing system, and other changes to technical filing rules.
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About this product: In this lyrical, unsentimental, and compelling memoir, the son of a black African father and a white American mother searches for a workable meaning to his life as a black American. It begins in New York, where Barack Obama learns that his father—a figure he knows more as a myth than as a man—has been killed in a car accident. This sudden death inspires an emotional odyssey—first to a small town in Kansas, from which he retraces the migration of his mother’s family to Hawaii, and then to Kenya, where he meets the African side of his family, confronts the bitter truth of his father’s life, and at last reconciles his divided inheritance.
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