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BOOK
It's Not as Bad as You Think: Why Capitalism Trumps Fear and the Economy Will Thrive
Brian S. Wesbury
$14.21

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An upbeat antidote to the gloom and doom forecasts of the financial future

Just about everyone is worried about the economy and markets. And the fear is that they will stay down for a long time. But a few brave voices say that the gloom and doom forecasts are just too pessimistic. Reality is that entrepreneurs don't give up. History is pretty clear, every time the economy is thought to be done, worn out, finished, it bounces back and heads to new highs. In fact, the economy and the markets-counter to conventional wisdom-have started to improve in the first half of 2009. Even housing is showing some signs of life.

With It's Not as Bad as You Think, Brian Wesbury, ranked as one of the top economic forecasters by the Wall Street Journal and USA Today, shows you that while the financial future may be hard to predict, it will ultimately be profitable over the long haul. In this easy-to-follow and engaging forecast of the future, Wesbury takes a look at the good, the bad, and the ugly-and debunks the pouting pundits of pessimism to show you how to prosper now and in the future.

• An optimistic look at the economy and the markets written by one of today's foremost financial forecasters
• Presents a roadmap to seek opportunities in all the panic
• Shows you how to analyze economic indicators and government policy to grow your wealth so you don't lose by hiding under the bed

A breath of fresh air, Wesbury's objectivity and optimism provide welcome relief to the daily bad news stories, as he sets us all up to capitalize on tomorrow's great possibilities.

BOOK
The Great Reflation: How Investors Can Profit From the New World of Money
J. Anthony Boeckh
$23.07

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A guide to understanding and thriving in today's new economic environment

Now that the housing and credit bubbles have burst, toppling banks and sending shockwaves through the stock market and around the world, it may seem like the worst has passed. But the full impact of the crises we have recently faced will create far more problems, and unless you're prepared, you'll struggle to regain your financial footing.

In The Great Reflation, author Tony Boeckh helps you understand how these crises, and the policies passed to jumpstart the economy, will play out for investments and business, and provides you with the tools to excel in today's rapidly evolving financial landscape. . He reveals how similar episodes compare with the current crises and what this could mean for your financial future.

• Arms you with practical insights that will allow you to evaluate different investment options
• Explores the implications of the end of the private debt cycle, the possible rise of a new age of thrift, and the new government debt crisis
• Reveals how you can profit from once-in-a-lifetime opportunities as well as proper portfolio allocation strategies

While things may never return to "normal," you can still make choices that will allow you to prosper. This book will show you how.

BOOK
Conquer the Crash: You Can Survive and Prosper in a Deflationary Depression
Robert R. Prechter Jr.
$3.99

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This New York Times and Wall Street Journal business best-seller first presents the economic facts that show why a massive deflation is not just inevitable, it's already under way. The second part of Conquer the Crash is practical - virtually each of the 21 chapter titles explains How To, What To and you Should.

Amazon.com Review
In Conquer the Crash, Robert Prechter explains why he thinks the boom times are behind us. Based on his interpretation of the Elliott Wave principle (an idea premised on the notion that mass investor psychology is what really drives markets), Prechter believes that the U.S. economy is about to enter into a deflationary depression that few investors are prepared to deal with. In making his case, Prechter assembles an impressive array of data that in essence suggests that the bill for the last 10 years of market excess is about to come due. The second half of the book shows how to avoid becoming "a zombie-eyed victim of the depression" and offers advice on protecting one's assets in a deflationary environment (cash is king). If there's any good news in the future that Prechter sees coming (other than how to avoid it), it's that all-out depressions don't last very long. Conquer the Crash should appeal to gloom-and-doom investors and to those desperately looking for a safe haven from the uncertainties of today's markets. --Harry C. Edwards

Review

"So why bother paying Prechter any mind at all?...he's more right than Wall Street's Establishment usually admits." -- BusinessWeek, July 22, 2002

BOOK
Deflation: Why it's coming, whether it's good or bad, and how it will affect your investments, business, and personal affairs
A. Gary Shilling
$65.51

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Although all eyes have been on Southeast Asia since October, it's not the only game around. A broader look shows that the financial crisis in that part of the world is to global deflation what the 1973 oil embargo was to inflation: it focuses and augments the many forces already at work. For the last two decades, governments, corporations, and new technologies have promoted actions that, given certain triggers, will push prices down.

In his comprehensive new book, Deflation, A. Gary Shilling points out the deflationary forces at work in the world, analyzes the impact of the Asian financial crisis, and predicts the kind of deflation that will likely result.

Governments, for example, have done their part by reducing spending and shrinking deficits. With the Cold War over, US defense spending keeps falling dropping from 7.4% of GDP in the third quarter of 1986 to 4% in the first quarter of 1998. Continental governments endure double- digit unemployment rates to move toward the Maastricht target, deficits no more than 3% of GDP. Deregulation among utilities and services is also lowering prices. In the US, Citizens for a Sound Economy, a Republican think-tank, predicts that deregulation of the electricity market would lead to a drop of "at least 43%" in consumers' electricity bills.

Meanwhile, central banks are still fighting the last war, inflation, with higher interest rates. Corporations are adding to deflation momentum with the restructuring that started in the US and UK in the 1980s and has spread to other English-speaking lands. Global outsourcing now provides not only less expensive goods but also cheaper services, including credit card processing and computer programming. Computer and information technology has deflation written all over it. Hardware and software are notoriously prone to price cuts, and users buy the stuff to reduce their own costs.

Outside the US, newly industrialized countries as well as countries recently freed from Communism are becoming major players in the export market. The result is a global glut of products and no one to buy them. With Southeast Asia's financial woes, its consumers are not much of a market, and the US the world's happy dumping ground can only buy so much. Faced with increasing global glut, countries wanting to use exports to improve their economies are more likely than ever to devalue their currencies. No doubt a strengthening dollar is deflationary to the US, and no doubt it is currently welcomed by Washington. But what happens as global glut and weak US exports meet rising labor costs, spurred by the drum-tight US labor market, head on? What happens if a profit squeeze kills overpriced US stocks, and individual investors who rely on their equity portfolios as their savings accounts suffer big losses?

Consumers retrench. Then they watch prices fall, and in a classic move that makes deflation a self-feeding phenomenon, they wait for prices to go even lower before spending a dime.

If, by some slim chance, the Asian crisis proves to be a nonevent for the US, the Federal Reserve will no doubt tighten credit and probably precipitate a recession, preceded, as usual, by a bear market in US stocks. The net effect on consumer behavior would be the same, and as with the case of an Asian-initiated bear market, the end result would be deflation.

When we in the US think of deflation, we think of the 1930s. Its images of soup lines and shanty towns are so vivid that any other idea of deflation pales by comparison. But there was deflation after the Civil War without the financial collapse of the '30s. The deflation Dr. Shilling forecasts coming soon is more likely to be characterized by the oversupply of the late 19th century than the unemployment of the Depression.

The final chapters of Deflation explain how deflation will affect you. Should you keep your stock investments or switch to bonds? Will your company need to be restructured again? What should you do about inventories? Have you personally been saving enough? Dr. Shilling gives you 13 investment strategies, 18 business strategies, and five personal strategies that will work in the deflationary years ahead.

Be prepared. In future years we may conclude that in the summer of 1997, Asia was the trigger for global deflation.

BOOK
Deflation: How to Survive and Thrive in the Coming Wave of Deflation
A. Gary Shilling
$14.89

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Were you to have followed Shilling's advice in the early 1980s, you would have been a full participant in the 15-year bull market in both bonds and stocks that ensued... his analysis, as usual, deserves careful consideration.-- Bruce J. McCowan, Former Chairman, McCowan Associates, Inc. In the early 1980s, Shilling was one of the first to raise the possibility of disinflation … At the time, he was considered extreme, but that's just what happened. Now he's considered extreme once again. We'll see--Terry Savage, Personal Finance Columnist, CHICAGO SUN-TIMES. Were you to have followed Shilling's advice in the early 1980s, you would have been a full participant in the 15-year bull market in both bonds and stocks that ensued...his analysis, as usual, deserves careful consideration.--Bruce J. McCowan, Former Chairman, McCowan Associates, Inc. Remember the days of inflation? The days of double-digit price increases, inflation-fighting sales at the local market, buying today before prices increased tomorrow? The era of inflation is over, says, A. Gary Shilling. He should know. He was among the first to predict the demise of inflation 20 years ago. Now he says the economy is entering a period of deflation, with chronic and widespread declines in prices that will affect people's investments, their businesses, and their personal affairs. And he shows investors how to craft a portfolio that will shield their capital from loss as it continues to increase their wealth in deflationary times. Dr. Shilling is the influential forecaster and Forbes columnist consistently ranked among the leaders by The Wall Street Journal, and twice voted Wall Street's top economist in Institutional Investor's poll of financial institutions. In Deflation, he sounds a clarion call for forward-thinking investors everywhere. A number of factors--including the end of the Cold War, the increasing popularity of the Internet, the new era of government surpluses, and increased competition, deregulation, and free-market economies worldwide--are joining to usher in a new, and unfamiliar, era of deflation after more than six decades of inflation. Shilling tells why the coming inflationary era will be a positive development, spurred mainly by the rapid development of new technologies and increasing supplies of almost everything. And he shows readers how to navigate their way through a rough transition period that will be sparked by a significant decline in today's overpriced stock market. Investors, businesspeople, and individuals will all profit from Dr. Shilling's exhaustive research and lively, easy-to-understand writing style. For those looking to survive--and thrive--in the coming wave of inflation, this book will be an essential guide, providing specific investment and business guidelines, including: An 18-point investment strategy for creating your own bull market--during both the transition to deflation and the deflationary era itself; How to steer clear of the Asian Contagion and which global hotspots are most likely to be infected; Why bonds will outperform the stock markets--and which bonds should be strongest! Long-buying and short-selling strategies to profit from both the winners and losers during deflation; A 25-point plan--including ruthless cost cutting and low inventories--that will help your business survive and thrive during deflation. While the road to deflation may be bumpy, today's deflation will not spell another Great Depression. In fact, Dr. Shilling foresees as a period of 'good'deflation in which, in the long run, technological advances and increased competition may even serve to boost real income and productions. But you will have to reshape your thinking, sharpen your skills, and re-orient the focus of your portfolios. Businesses will have to develop new strategies. Individuals will have to retrench and find new ways to save money. Ignoring Dr. Gary Shilling's well-researched forecasts has often been a mistake--an expensive mistake. Don't miss this chance to read Deflation and prepare for tomorrow's dramatically different economic environment. It may be the best investment decision of your lifetime.

BOOK
Deflation: Current and Historical Perspectives (Studies in Macroeconomic History)
$69.99

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Deflation is no longer just a relic of the Great Depression. Deflation became established in China and Japan in the 1990s and now threatens other major economies such as Germany and even the United States. This volume considers why deflation may be worse than inflation and explores how individuals and policymakers have responded to the phenomenon. Monetary and exchange rate regimes as well as stock market reactions play an important part in advancing or slowing deflationary trends. The book's coverage ranges from the late nineteenth century to the present day.

BOOK
Money for Nothing: Real Wealth, Financial Fantasies and the Economy of the Future
Roger Bootle
$20.05

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"Seven years ago economist Roger Bootle challenged conventional thinking with his prophetic book, The Death of Inflation...Now he has broadened the theme in his latest book, Money for Nothing, which tackles the dangers of slump, deflation, and protectionism. He attempts to chart an optimistic way through the minefield to an age of mass affluence where technology frees the individual and the pursuit of money takes a lower priority."—THE DAILY TELEGRAPH

"Bootle is pro-globalization and upbeat about the future of the world economy, provided government and central bankers heed the message on the perils of deflation. Aimed at general readers as much as devotees of the dismal science, this is a thoroughly enjoyable read."—John Plender, columnist, FINANCIAL TIMES

"Well-argued...Bootle makes a chilling case for a property market crash not just in the UK, but across the Western world."—Henry Tricks, On Property Columnist, FINANCIAL TIMES

"I would suggest that anyone with a desire to understand the present state of the world economy and its possible near-term direction should read this book."—LLOYD’S LIST

"Roger Bootle is absolutely right to say the bubble mentality is still with us…Bootle broke new ground in the mid-1990s and he does it again in his new book, MONEY FOR NOTHING."—Larry Elliott, Economics Editor, THE GUARDIAN

"Nothing short of a great economic vision and a magnificent blueprint for a global society."—Norbert Walter, Chief Economist, DEUTSCHE BANK

"The most sensible guide to what is likely to happen this year came not from the tipsters in the weekend papers but when Roger Bootle of Capital Economics published MONEY FOR NOTHING, a book that is his take on the prospects for the world. His account of the risks to the global economy from progressive price deflation and the challenges to savings, investors and pension funds...is a world away from the gung-ho bullishness and knee-jerk optimism of the share tipsters."--THE EVENING STANDARD

BOOK
Deflation: What Happens When Prices Fall
Chris Farrell
$0.01

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Deflation is one of the most feared terms in economics. It immediately conjures visions of abandoned farms and idle factories, and streams of unemployed workers standing in breadlines.

In this important new book, Chris Farrell explains that deflation need not presage a collapse. In the process he provides new ways of looking at our economic and financial futures. More than an introduction to the subject, Farrell points out that deflation has always been a fundamental aspect of the business cycle.

As they did in 19th-century America, deflation and fast economic growth can coexist. However, the impact on business, consumers, investors, policymakers -- and you -- is the subject of this incisive volume.

BOOK
Japan's Policy Trap: Dollars, Deflation, and the Crises of Japanese Finance
R. Taggart Murphy
$21.45

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Until the beginning of the 21st century, the Japanese inspired a kind of puzzled awe. They had pulled themselves together from the ruin of war, built at breakneck speed a formidable array of export champions and emerged as the world's number two economy and largest net creditor nation. And they did so by flouting every rule of economic orthodoxy. Now only the puzzlement remains - at Japan's inability to arrest its economic decline, its festering banking crisis, and the dithering of its policymakers. Why can't the Japanese government find the political will to fix the country's problems? This book offers a provocative analysis of the country's protracted economic stagnation. Japanese insider Akio Mikuni and long-term Japan resident R. Taggart Murphy contend that the country has landed in a policy trap that defies easy solution. The authors, who have together spent decades at the heart of Japanese finance, expose the deep-rooted political arrangements that have distorted Japan's monetary policy in a deflationary direction.

BOOK
Bailout: What the Rescue of Bear Stearns and the Credit Crisis Mean for Your Investments
John Waggoner
$1.48

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In Bailout, John Waggoner answers the essential questions surrounding recent market catastrophes—from the failure of Bear Stearns to the credit crisis—and reveals how you can protect your portfolio during these turbulent times. Waggoner offers a wide range of strategies to help your portfolio weather this storm, including rebalancing and using foreign currencies, and discusses how Treasury bonds, gold, commodities, and real estate can solidify your financial standing. With the expert advice found here, you’ll quickly discover what it takes to achieve safety and success in today’s volatile market.