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BOOK
Google Hacking for Penetration Testers
Johnny Long
$17.98

About this product:
Google, the most popular search engine worldwide, provides web surfers with an easy-to-use guide to the Internet, with web and image searches, language translation, and a range of features that make web navigation simple enough for even the novice user. What many users don’t realize is that the deceptively simple components that make Google so easy to use are the same features that generously unlock security flaws for the malicious hacker. Vulnerabilities in website security can be discovered through Google hacking, techniques applied to the search engine by computer criminals, identity thieves, and even terrorists to uncover secure information. This book beats Google hackers to the punch, equipping web administrators with penetration testing applications to ensure their site is invulnerable to a hacker’s search.

BOOK
Google SketchUp For Dummies (For Dummies (Computer/Tech))
Aidan Chopra
$13.29

About this product:

• Considerably easier to use than other 3D software, Google SketchUp has found a niche in architecture, landscaping, real estate development, furniture building, and other design professions
• The fun and friendly approach assumes no previous 3D modeling experience and explains the basic concepts involved in 3D modeling
• Shows readers how to build a 3D model, print it, share it, export it to another professional design package, export it to Google Earth, and create a 3D animated tour
• Helps readers harness the power of Google SketchUp so that they can populate Google Earth with 3D buildings, monuments, and other sculptures

BOOK
Google Advertising A-z: Essential Adwords & Image Ads Tips for Getting the Most Clicks at the Lowest Cost
Editors of BottleTree Books LLC
$14.23

About this product:
Do you want to learn the ins and outs of Google advertising to make your products and services available for up to 180 million searches per day? Do you want to take advantage of over 60 tips and tricks to dominate selling on Google, the world’s most popular search engine? Whether you are new to Pay-Per-Click advertising or a seasoned marketer, Google Advertising A-Z will show you how in a quick and easy format loaded with charts, guides, hyperlinks to free Internet advertising tools, tables and over 60 tips and tricks to maximizing your Return-on-Investment. See why Pay-Per-Click advertising is exploding on the Internet and why small businesses worldwide are adopting it as their primary sales tool.

Here is but a sampling of the topics covered: *The key to getting #1 placement on Google *How the time of day affects your Cost-Per-Click *The no cost Froogle advantage *Secrets of Zeitgeist *Lose nothing by advertising on the Content Network *Examples of great ad titles *The best keyword placement within the Bodylines *Definitive ad stylization *Tricks to keyword plurals and misspellings *Essential guide to Google foreign countries and languages *25 examples of ads that work on Google and those that don’t *AdSense Tricks *The colors that will wreck your Image Ad campaign *How to budget and control your monthly spending *Get your marketing materials included free in Google Catalogs *And a whole lot more. . .

BOOK
The search for online photos: search engines Yahoo!, Google continue to beef up photo offerings.(PMA News): An article from: Digital Imaging Digest
Bonnie Gretzner
$9.95

About this product:
This digital document is an article from Digital Imaging Digest, published by Thomson Gale on October 1, 2005. The length of the article is 1676 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: The search for online photos: search engines Yahoo!, Google continue to beef up photo offerings.(PMA News)
Author: Bonnie Gretzner
Publication: Digital Imaging Digest (Newsletter)
Date: October 1, 2005
Publisher: Thomson Gale
Page: NA

Distributed by Thomson Gale

BOOK
Google SketchUp and SketchUp Pro Bible
Kelly L. Murdock
$26.39

About this product:
Google SketchUp & SketchUp Pro Bible will target design professionals who are increasingly turning to SketchUp and SketchUp Pro to easily create professional quality designs and design presentations. This book will cover creating 2D and 3D designs, exporting models to Google Earth, and using LayOut to create professional quality design presentations. Offering everything that a professional or hobbyist needs to know, Google SketchUp and SketchUp Pro Bible will include tips and tricks to make using this software easy and efficient.

BOOK
Peachpit Press.(Make Easy Money with Google Using the Adsense Advertising Program)(Cool Mac APPs: A Guide to iLife 05, .Mac and More)(Photoshop CS2 Help ... Review): An article from: The Bookwatch
Gale Reference Team
$9.95

About this product:
This digital document is an article from The Bookwatch, published by Thomson Gale on September 1, 2005. The length of the article is 417 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Peachpit Press.(Make Easy Money with Google Using the Adsense Advertising Program)(Cool Mac APPs: A Guide to iLife 05, .Mac and More)(Photoshop CS2 Help Desk Book)(Get the Image You Want: Essential Photoshop Editing Techniques)(Book Review)
Author: Gale Reference Team
Publication: The Bookwatch (Magazine/Journal)
Date: September 1, 2005
Publisher: Thomson Gale
Page: NA

Article Type: Book Review

Distributed by Thomson Gale

BOOK
Radically Transparent: Monitoring and Managing Reputations Online
Judy Strauss
$1.99

About this product:
Radically Transparent is the complete resource for monitoring, managing, building, and repairing online reputations. The comprehensive guide provides a full-featured reputation monitoring and management system. It includes practical, step-by-step instruction in four skills for personal reputation construction: public relations, search engine optimization, research, and online content creation. It explains how to apply these skills to create online content for blogs, social networking sites, and text communication (e-mail, text messaging, and so forth). The book provides background information, research results, anecdotal evidence, case studies, and practical strategies. It also emphasizes Internet research techniques for identifying and monitoring online identities and features exercises that reinforce key discussions.

Part I explores this new era of transparency and its implications for companies and individuals. Part II reveals the best online reputation management tools and techniques. It explains the what, when, and how of reputation monitoring and explores how to leverage social media to build positive buzz, use search engines to your advantage, and communicate effectively using everything from emails and IMs to blogs and social networks. Part III shows how to track, manage, and repair your online reputation. It explores various tracking methods, provides strategies and techniques when reputation repair is in order, and concludes with a concrete, seven-step action plan for successful and ongoing online reputation management.

BOOK
Mathématiques et Technologie (Springer Undergraduate Texts in Mathematics and Technology)
Yvan Saint-Aubin
$59.95

About this product:

Les auteurs dévoilent les élégants concepts mathématiques cachés derrière des applications technologiques et les replacent dans un contexte historique. Les sujets traités comprennent : la cryptographie à clé publique, les codes correcteurs d'erreurs, le système de positionnement global (GPS) et la cartographie, la compression d'images à l'aide de fractals et à l'aide du format JPEG, la reproduction de la musique, les robots, l'ordinateur à l'ADN, l'algorithme PageRank de Google, l'épargne et l'emprunt, la chirurgie au rayon gamma, les générateurs de nombres aléatoires. Un des leitmotivs du texte est que la modélisation mathématique, la puissance des outils mathématiques et l'abstraction sont toutes cruciales pour l'innovation technologique. Les divers sujets sont présentés avec clarté et les préalables mathématiques relativement élémentaires. Chaque chapitre suggère de nombreux exercices, certains élémentaires pour renforcer la compréhension, d'autres plus avancés pour explorer de nouvelles problématiques.

Mathématiques et Technologie s'adresse aux étudiants en mathématiques de fin de premier cycle universitaire (junior and senior undergraduates du système nord-américain) et aux futurs maîtres du secondaire. Les préalables sont l'algèbre linéaire, la géométrie euclidienne et, pour quelques chapitres, les probabilités élémentaires ou le calcul à plusieurs variables. De plus, trois qualités le rendent accessible à un grand éventail de lecteurs curieux : une mise en contexte historique de certains concepts mathématiques ou de l'évolution d'une technologie enrichit le texte; le calcul différentiel et intégral n'y joue pas un rôle de premier plan; enfin le livre offre au lecteur le choix de s’initier à une technologie en lisant les sections élémentaires ou encore d’approfondir les détails plus subtils en poursuivant la lecture des sections avancées (clairement identifiées).