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BOOK
A Virgin River Christmas (Virgin River, Book 4)
Robyn Carr
$2.99

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Last Christmas Marcie Sullivan said a final goodbye to her husband, Bobby. This Christmas she's come to Virgin River to find the man who saved his life and gave her three more years to love him.

Fellow marine Ian Buchanan dragged Bobby's shattered body onto a medical transport in Fallujah four years ago, then disappeared as soon as their unit arrived stateside. Since then, Marcie's letters to Ian have gone unanswered.

Marcie tracks Ian to the tiny mountain town of Virgin River and finds a man as wounded emotionally as Bobby was physically. But she is not easily scared off. As Marcie pushes her way into his rugged and reclusive life, she discovers a sweet but damaged soul beneath a rough exterior.

Ian doesn't know what to make of the determined young widow who forces him to look into the painful past and, what's worse, the uncertain future. But it is, after all, a season of miracles and maybe, just maybe, it's time to banish the ghosts and open his heart.

BOOK
Business Stripped Bare: Adventures of a Global Entrepreneur
Richard Branson
$17.01

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BOOK
The Virgin's Lover (Boleyn)
Philippa Gregory
$1.97

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In the autumn of 1558, church bells across England ring out the joyous news that Elizabeth I is the new queen. One woman hears the tidings with utter dread. She is Amy Dudley, wife of Sir Robert, and she knows that Elizabeth's ambitious leap to the throne will draw her husband back to the center of the glamorous Tudor court, where he was born to be.

Elizabeth's excited triumph is short-lived. She has inherited a bankrupt country where treason is rampant and foreign war a certainty. Her faithful advisor William Cecil warns her that she will survive only if she marries a strong prince to govern the rebellious country, but the one man Elizabeth desires is her childhood friend, the ambitious Robert Dudley. As the young couple falls in love, a question hangs in the air: can he really set aside his wife and marry the queen? When Amy is found dead, Elizabeth and Dudley are suddenly plunged into a struggle for survival.

Philippa Gregory's The Virgin's Lover answers the question about an unsolved crime that has fascinated detectives and historians for centuries. Intelligent, romantic, and compelling, The Virgin's Lover presents a young woman on the brink of greatness, a young man whose ambition exceeds his means, and the wife who cannot forgive them.

BOOK
Whispering Rock (Virgin River, Book 3)
Robyn Carr
$2.91

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The tightly knit community of Virgin River has been a safe haven for more than a few lost souls over the years -- and there's always room for more . . .

A decorated U.S. Marine reservist, LAPD officer Mike Valenzuela was badly wounded in the line of duty, but has found hope and healing in Virgin River. When he agrees to become the town's first cop, he does so knowing it's time he settled down. Twice divorced and the lover of too many women, he secretly longs for the kind of commitment and happiness his marine buddies have found -- a woman who can tie up his heart forever. He finds that woman in Brie Sheridan, a Sacramento prosecutor who understands his drive to protect and serve. Virgin River becomes a safe haven for Brie after nearly losing her life at the hands of a crazed criminal. Though tough and courageous, she's got some fears she can't escape -- but now she has someone who will show her just what it means to trust again.

Mike will do anything to help Brie free herself from painful memories. Passionate, strong and gentle, he vows to give back to her what she's so selflessly given him -- her heart, and with it, a new beginning.

BOOK
Shelter Mountain (Virgin River, Book 2)
Robyn Carr
$2.96

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John "Preacher" Middleton is about to close the bar when a young woman and her three-year-old son come in out of the wet October night. A marine who has seen his share of pain, Preacher knows a crisis when he sees one—the woman is covered in bruises. He wants to protect them, and he wants to punish whoever did this to her, but he knows immediately that this inclination to protect is something much more. Paige Lassiter has stirred up emotions in this gentle giant of a man-emotions that he has never allowed himself to feel.

But when Paige's ex-husband turns up in Virgin River, Preacher knows his own future hangs in the balance. And if there's one thing the marines' motto of Semper Fidelis—always faithful—has taught him, it's that some things are worth fighting for.

BOOK
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell
$3.99

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The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

BOOK
Tribes: We Need You to Lead Us
Seth Godin
$10.99

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A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It’s our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they’re enabling countless new tribes to be born—groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming.

And so the key question: Who is going to lead us?

The Web can do amazing things, but it can’t provide leadership. That still has to come from individuals— people just like you who have passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips.

If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you ignore this opportunity, you risk turning into a “sheepwalker”—someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don’t do very well these days.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . It’s not easy, but it’s easier than you think.

BOOK
Buyology: Truth and Lies About Why We Buy
Martin Lindstrom
$13.44

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How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them?

In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy. Among his finding:

Gruesome health warnings on cigarette packages not only fail to discourage smoking, they actually make smokers want to light up.


Despite government bans, subliminal advertising still surrounds us – from bars to highway billboards to supermarket shelves.

"Cool” brands, like iPods trigger our mating instincts.

Other senses – smell, touch, and sound - are so powerful, they physically arouse us when we see a product.

Sex doesn't sell. In many cases, people in skimpy clothing and suggestive poses not only fail to persuade us to buy products - they often turn us away .

Companies routinetly copy from the world of religion and create rituals – like drinking a Corona with a lime – to capture our hard-earned dollars.

Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today’s consumer that will captivate anyone who’s been seduced – or turned off – by marketers’ relentless attempts to win our loyalty, our money, and our minds. Includes a foreword by Paco Underhill.

BOOK
Made to Stick: Why Some Ideas Survive and Others Die
Dan Heath
$13.90

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Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas “stick.”

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory,” and creating “curiosity gaps.”

In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.

Made to Stick is a book that will transform the way you communicate ideas. It’s a fast-paced tour of success stories (and failures)–the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of “the Mother Teresa Effect”; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas–and tells us how we can apply these rules to making our own messages stick.

BOOK
Seven Days in the Art World
Sarah Thornton
$15.98

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A fly-on-the-wall account of the smart and strange subcultures that make, trade, curate, collect, and hype contemporary art.

The art market has been booming. Museum attendance is surging. More people than ever call themselves artists. Contemporary art has become a mass entertainment, a luxury good, a job description, and, for some, a kind of alternative religion.

In a series of beautifully paced narratives, Sarah Thornton investigates the drama of a Christie's auction, the workings in Takashi Murakami's studios, the elite at the Basel Art Fair, the eccentricities of Artforum magazine, the competition behind an important art prize, life in a notorious art-school seminar, and the wonderland of the Venice Biennale. She reveals the new dynamics of creativity, taste, status, money, and the search for meaning in life. A judicious and juicy account of the institutions that have the power to shape art history, based on hundreds of interviews with high-profile players, Thornton's entertaining ethnography will change the way you look at contemporary culture.