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BOOK
Good to Great: Why Some Companies Make the Leap... and Others Don't
Jim Collins
$12.98

About this product:

The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?

The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.

The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?

Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.

The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:

BOOK
Twilight (Twilight, Book 1)
Stephenie Meyer
$11.82

About this product:
Deeply sensuous and extraordinarily suspenseful, TWILIGHT captures the struggle between defying our instincts and satisfying our desires. This is a love story with bite.Isabella Swan+s move to Forks, a small, perpetually rainy town in Washington, could have been the most boring move she ever made. But once she meets the mysterious and alluring Edward Cullen, Isabella+s life takes a thrilling and terrifying turn. Up until now, Edward has managed to keep his vampire identity a secret in the small community he lives in, but now nobody is safe, especially Isabella, the person Edward holds most dear. The lovers find themselves balanced precariously on the point of a knife-between desire and danger.

BOOK
Alexander and the Terrible, Horrible, No Good, Very Bad Day
Judith Viorst
$2.98

About this product:
"I went to sleep with gum in my mouth and now there's gum in my hair and when I got out of bed this morning I tripped on the skateboard and by mistake I dropped my sweater in the sink while the water was running and I could tell it was going to be a terrible, horrible, no good, very bad day."

So begin the trials and tribulations of the irascible Alexander, who has been earning the sympathy of readers since 1972. People of all ages have terrible, horrible days, and Alexander offers us the cranky commiseration we crave as well as a reminder that things may not be all that bad. As Alexander's day progresses, he faces a barrage of bummers worthy of a country- western song: getting smushed in the middle seat of the car, a dessertless lunch sack, a cavity at the dentist's office, stripeless sneakers, witnessing kissing on television, and being forced to sleep in railroad-train pajamas. He resolves several times to move to Australia.

Judith Viorst flawlessly and humorously captures a child's testy temperament, rendering Alexander sympathetic rather than whiny. Our hero's gum-styled hair and peevish countenance are artfully depicted by Ray Cruz's illustrations. An ALA Notable Book, Alexander and the Terrible, Horrible, No Good, Very Bad Day is a great antidote to bad days everywhere, sure to put a smile on even the crabbiest of faces. (Ages 5 to 9)

BOOK
Trump University Commercial Real Estate 101: How Small Investors Can Get Started and Make It Big (Trump University)
Donald J. Trump
$17.81

About this product:
Commercial Real Estate Investing 1O1

Trump University books are practical, straightforward primers on the basics of doing business the Trump way--successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business, with or without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school--experience.

In Trump University Commercial Real Estate Investing 101, you'll discover how to:
* Get started as a small investor
* Understand and read market cycles
* Attract deals and keep them coming
* Use three different techniques for property valuation
* Lock in your profit in the early stages of a deal
* Perform due diligence and uncover the truth behind every deal
* Take only smart risks and recognize bad deals before it's too late
* Tap into financing sources and structure your deals
* Develop a team that will keep your business going when it gets too big to handle alone
* Do simple, smart things to maximize profits when you sell

BOOK
Dreams from My Father: A Story of Race and Inheritance
Barack Obama
$8.02

About this product:
In this lyrical, unsentimental, and compelling memoir, the son of a black African father and a white American mother searches for a workable meaning to his life as a black American. It begins in New York, where Barack Obama learns that his father—a figure he knows more as a myth than as a man—has been killed in a car accident. This sudden death inspires an emotional odyssey—first to a small town in Kansas, from which he retraces the migration of his mother’s family to Hawaii, and then to Kenya, where he meets the African side of his family, confronts the bitter truth of his father’s life, and at last reconciles his divided inheritance.

BOOK
Outliers: The Story of Success
Malcolm Gladwell
$14.95

About this product:
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player, why Asians are good at math, and what made the Beatles the greatest rock band.


Brilliant and entertaining, OUTLIERS is a landmark work that will simultaneously delight and illuminate.